Case Study 4.3: Is There Really a Market for it? (pp. 127 - 129). This particular case study seems to bring to light many of the
questions that in the future, you will have to ask as you begin to market your products or services. It also aligns well with the Marketing Plan that you are building. answer all 6 questions in details.
The characteristics of the population that made hospital adminstrators a potential market is the disease incidence and the referral patterns.
<h3>How to illustrate the information?</h3>
When the suburb population was examined, the service that the analyst think would appeal to the community is a housing unit.
The type of research that was carried out to verify the conclusion based on the secondary data is a survey of the community residents.
The findings contradicted what was found in the secondary data as it was found that the population wasn't progressive and the housing construction wasn't necessary.
Also, the development of the innovative health sector was discouraged as it was found that the population preferred traditional medicine.
In the perfect competition structure producers have no power to change prices, as goods are homogeneous. Thus, since products are the same, if the producer raises the price, consumers will consume with other sellers.
The decrease in repo rates is to aim at bringing in growth and improving economic development in the country. Consumers will borrow more from banks thus stabilizing the inflation. A decline in the repo rate can lead to the banks bringing down their lending rate