Answer:
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Giving back.
Copying.
Returning a favor.
Answer:
Communicating value
Explanation:
Communicating value involves showing others what makes one's product or skills different and better than others that are available.
What value means to stakeholders in a situation needs to be defined.
Focus is then given to how the skill or product can meet these unique needs.
Also one needs to understand the most effective platform to use in communicating value.
In this instance Ethan wants to make his resume stand out from all the other resumes that the company receives in order to be selected for an interview
He is communicating the value he can add to the company.
Answer: The following methods does not help reduce marketing risks: <u><em>Integrate vertically to insure a market or form a marketing alliance.</em></u>
Integrating a firm vertically and thereby forming a marketing alliance won't reduce the marketing risks for any organization.
<u><em>Therefore, the correct option in this case is (c).</em></u>