Question

Ford Motor Company's use of company resources to build its River Rouge Plant outside of Detroit so that iron ore could enter into one end of the plant and a finished automobile could exit out of the other end is called _________.

Answer 1

Answer:

Vertical growth

Explanation:

Vertical growth occurs when a company sets up operations and distribution channels for a new product. There is an expansion from its traditional product offering.

Vertical growth aims to increase control of distribution and suppliers and scaling of product within existing line of production.

Ford motor's initiative in setting up its River Rouge Plant outside of Detroit so that iron ore could enter into one end of the plant and a finished automobile could exit out of the other end is vertical growth.