All categories

1 year ago

What is a marketing strategy in which the focus is on small but profitable market segments?

Business

1 answer:

Goryan [66]1 year ago

3 0

Niche marketing strategy is a marketing strategy in which the focus is on small but profitable market segments.

Niche marketing is defined as the strategy of channelizing all the marketing efforts towards one well-defined segment of the population. There is one important thing to understand that ‘niche’ does not exist, but it is created by a smart marketing technique and identifying what the customer wants.

This can be done if the company knows what the customer needs and then tries to deliver a better solution to a problem which was not presented by other firms. A niche market does not mean a small market, but it involves specific target audience with a specialized offering.

To know more about niche marketing here:

brainly.com/question/27940470

#SPJ4

You might be interested in

ompute the plantwide predetermined overhead rate. 2. During the year, Job 400 was started and completed. The following informati

Salsk061 [2.6K]

Answer:

Instructions are below.

Explanation:

Giving the following information:

1. We weren't provided with enough information to calculate the plantwide predetermined overhead rate. <u>But, I can provide the information required as an example and the formulas necessary.</u>

Estimated overhead= 1,200,000

Estimated machine-hours= 350,000

Predetermined manufacturing overhead rate= total estimated overhead costs for the period/ total amount of allocation base

Predetermined manufacturing overhead rate= 1,200,000/350,000

Predetermined manufacturing overhead rate= $3.43 per machine hours.

2. Job 400:

Direct materials $320

Direct labor cost $240

Machine-hours used 36

Total manufacturing cost= 320 + 240 + 36*3.43

Total manufacturing cost= $683.48

3. Job 400= 50 units

Unitary cost= 683.48/50= $13.67

4. Moody uses a markup percentage of 120% of its total manufacturing cost

Selling price per unit= 13.67*1.2= $16.404

4 0

3 years ago

When consumers are characterized as preservers, makers, takers, changers, seekers, or escapers, this is because these reflect th

Nimfa-mama [501]

When consumers are characterized as preservers, makers, takers, changers, seekers, or escapers, this is because these reflect their "view of society."

<h3>What is economic sociology?</h3>

Economic sociology is the study of the manufacturing, distribution, transfer, and consumption of products and services using sociological concepts and methods.

Some key features regarding the economic sociology are-

Economic sociology is especially concerned with the connections between economic activity and the rest of society, as well as changes in the organizations that contextualize as well as condition economic activity.
Although traditional economic analysis begins with the atomistic individual, economic sociology typically starts with groups or entire societies, which it opinions as existing independently of it and partially comprising the individual.
When economic sociologists focus on individuals, it is usually to investigate how their mutual interests, beliefs, as well as motivations to act are formed through their interactions.

To know more about the economic sociology, here

brainly.com/question/27896828

#SPJ4

4 0

1 year ago

Blake eats two bags of generic potato chips each day. Blake's hourly wage increases from $ 8 to $ 15 , and he decides to stop ea

Oksanka [162]

Answer:

-3.28

Explanation:

Given that,

Initial quantity, Q1 = 2

Final quantity, Q2 = 0

Change in quantity = Q2 - Q1

= 0 - 2

= -2

Initial income, M1 = $8

Final income, M2 = $15

Change in Income = M2 - M1

= $15 - $8

= $7

Average quantity:

= (2 + 0) ÷ 2

= 1

Average income:

= (15 + 8) ÷ 2

= 11.5

Therefore,

Percentage change in quantity demanded:

= (Change in quantity demanded ÷ Average quantity) × 100

= (-2 ÷ 1) × 100

= -200%

Percentage change in income:

= (Change in income ÷ Average income) × 100

= (7 ÷ 11.5) × 100

= 60.87%

Income elasticity of demand:

= Percentage change in quantity demanded ÷ Percentage change in income

= -200 ÷ 60.87

= -3.28

7 0

2 years ago

Over the course of 40 years, Sal grew his company to six package shipping stores. with his retirement approaching and the increa

Pavel [41]

Answer:

<em>C. defensive strategy </em>

Explanation:

<em><u>Defensive strategy</u></em><em> </em><em> is been represented by the effort of Sal's reduction</em>.

Basically in defensive strategy, the consumers and the customers are been hold-back by the companies and organisations. In this when competition increases the companies try to pull back their old customers from their competitors company.

In the scenario which is been represented in the question the Sal's company indulge's in the action that is known as defensive strategy.

7 0

2 years ago

If tom were married and his spouse was not working for pay, what would his 2021 taxable income be?

Sergeeva-Olga [200]

If Tom were married and his spouse was not working for pay, his 2021 taxable income would be a maximum 15% rate (20% in the case of high income taxpayers. Read below about who an income tax payer.

<h3>Who is an income taxpayer?</h3>

A taxpayer is an individual or corporation who pay taxes annually on their earning as per the provisions of the Income Tax Act. Once you file income tax returns and disclose your earnings, it becomes legal.

Therefore, the correct answer is as given above

learn more about a taxpayer: brainly.com/question/14582132

#SPJ4

6 0

1 year ago