In this scenario, Yater's Inc. has decided to use (B) one-brand-name strategy.
<h3>
What is a co-branding strategy?</h3>
- Co-branding is a marketing tactic in which various brand identities are applied to a product or service as a result of a strategic partnership.
- Co-branding (or "cobranding"), often known as a brand partnership, refers to a variety of branding alliances that typically involve the brands of at least two businesses.
<h3>What is a one-brand-name strategy?</h3>
- When employing a single-brand approach, a business targets only one particular market segment with each of its brands.
- Each brand has its own distinct "personality," is handled separately, and is distinctly differentiated from the rest of the company's brands.
<h3>
What is a transactional marketing strategy?</h3>
- A business technique known as "point of sale" transactions is called transactional marketing.
- Instead of focusing on forging a relationship with the customer, individual sales are being optimized for efficiency and volume.
Therefore, in this scenario, Yater's Inc. has decided to use (B) one-brand-name strategy.
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Answer:
<u>When making an outline, it is a good practice to:</u>
- Put the main idea in the title
- Have one main topic that does not relate to the title
- Strive for 3-5 major components
- Move single sub point to larger groups
- Allow sub points to overlap.
- Combine sub points whenever possible
Answer:
Transnational:
In the context of the types of organizations that do business across national borders, the architecture of the global information system (GIS) in a(n) <u>transnational</u> structure requires a higher level of standardization and uniformity for global efficiency, and yet it must maintain local responsiveness
Explanation:
Organisations have the following <u>transnational</u> characteristics:
- Parent and all subsidiaries work together in designing policies, procedures, and logistics
- Usually focuses on optimizing supply sources and using advantages available in subsidiary locations
- Architecture requires a higher level of standardization and uniformity for global efficiency (but must maintain local responsiveness)
.
Global information system (GIS):
A global information system (GIS) is an information system which is developed and / or used in a global context. A global information system (GIS) is any information system which attempts to deliver the totality of measurable data worldwide within a defined context.
Answer:
1. Manufacturing overhead applied = Actual hours * Predetermined overhead rate
Manufacturing overhead applied = 13300 * $20
Manufacturing overhead applied = $266,000
From the question, Osborn Manufacturing actually incurred $275,000 of manufacturing overhead. Hence, the Manufacturing overhead is under-applied because the applied manufacturing overhead is less than the actual manufacturing overhead
Hence, Manufacturing overhead under-applied = $275,000 - $266,000
= $9,000
2. Since the applied manufacturing overhead is less than the actual manufacturing overhead, the gross margin would decrease by $9,000. The journal entry will use the under-applied manufacturing overhead for record.
