The lot and block realty received a cease-and-desist order from the FTC due to misleading ads the firm was running. The order becomes effective immediately.
A problem advertisement shall be considered to be misleading if it consists of any assertion made approximately the performance or sports of the agency within the absence of necessary explanatory or qualifying statements, which may additionally supply an exaggerated, photo of the overall performance or activities.
Advertising and marketing that promotes a service or product in a misleading manner are unethical because it does not offer consumers all of the data they need to make an awesome decision. Consequently, clients may waste cash on products or services they neither need nor need.
Misleading advertisements are unethical, and they're unlawful, too. The Federal trade fee (FTC) regulates facts in advertising, and it expects entrepreneurs to make correct statements about their advertising campaigns, returned claims with scientific proof whenever feasible, and be obvious about poor capabilities.
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