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Gre4nikov [31]
1 year ago
8

What factors are used in the rule-of-thumb methods to determine the communication budget?.

Business
1 answer:
Pachacha [2.7K]1 year ago
7 0

Rule of thumb methods use two factors to determine the communication budget. These factors are prior sales and communication activities. These methods have several limitations but they are also easy to implement.

<h3>What are prior-sales activities?</h3>

  • These activities are also called the pre-sales activities and they are the ones which are performed before any product is sold to the customer.
  • These activities include product research, market research, analysis of data and customer proposals etc…
  • communication activities mainly include training the salesperson in a way that he can easily persuade the customer and explain the product content nicely.
  • These activities can be of verbal and non-verbal kind. Example: sales pitch, e-mails, calls etc.

To learn more about Rule-of-thumb visit: brainly.com/question/607952?

#SPJ4

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Hugo has been working on his company’s new marketing campaign for the past few weeks. He is now looking at the target market and
krek1111 [17]

Answer:The Sixth Step determining the promotional mix, which tool to use , when and how much.

Explanation:

Promotional mix is how resources are allocated of resources among elements such as advertising, sales promotion, public relations, personal selling or direct marketing.

Integrating the elements together depends on the product one is promoting, preferences of the customers, budget and general market conditions. The sixth step shows which tools and promotional mix to use to achieve the aim of the organization. Hugo is in the sixth step of the marketing planning process.

5 0
2 years ago
Upon completing an aging analysis of accounts receivable, the accountant for Rosco Works prepared an aging of accounts receivabl
andreyandreev [35.5K]

Answer:

-$7,270

Explanation:

Accounts receivable is the amount that is owed to the business by various parties that is due within a particular period.

In this instance there was an aging analysis done that estimated that $6,700 will be uncollectible. This will result in a bad debt expense of -$6,700.

Before now there was a balance of -$570 in allowance for doubtful accounts. Meaning there was a debit balance attributed to uncollected debt.

The total debt balance will now be -6,700-570 = -$7,270

4 0
2 years ago
Read 2 more answers
Use the following table for the problem below.
baherus [9]

Answer:

No option is correct:

  • A. Larry offers Curly 1 ping-pong ball for 1/4 of a hat.
  • B. Curly offers Larry 1 hat for 3 ping-pong balls.
  • C. Curly offers Larry 1 hat for 4 ping-pong balls.
  • D. Larry offers Curly 1 ping-pong ball for 1/3 hat.

In order for Curly to win and Larry lose, Curly must offer 1 hat in exchange for 6 or more ping-pong balls.

  • Option A: Larry wins 1 ping-pong ball.
  • Option B: Larry wins 2 ping-pong balls.
  • Option C: Larry wins 3 ping-pong balls.
  • Option D: Larry wins 0.13 of a hat.  

Explanation:

Opportunity costs are the benefits lost or extra costs associated to choosing one investment or activity over another alternative.

In this case, Larry can either have 1 hat or 5 ping-pong balls. Curly can have 1 hat or 2 ping-pong balls.

6 0
3 years ago
Does it make sense? Is it reasonable? Is it something consumers will get excited about? Does it take advantage of an environment
aliya0001 [1]

Answer: (E) Product/service

Explanation:

 The product or the service is basically refers to the feasibility component that helps in analyzing the feasibility of the given products component in the market.

The main objective of the products and the service feasibility analysis is that it helps in analyzing the main idea of the business on the basis of demand and the desirability in the market.

According to the given question, the product/service is one of the type of component in the feasibility analyzing that helps in the process of products development.  

 Therefore, Option (E) is correct answer.      

 

5 0
3 years ago
Nathan leads the international marketing department of Sinestra, a smartphone manufacturer. Sinestra has recently decided to exp
son4ous [18]

Answer:

C

Explanation:

3 0
2 years ago
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