Answer:
The correct answer is A: selective demand stimulation
Explanation:
Selective demand happens when companies deliver messages that portray their brand as the best match for the needs and desires of the target market. Selective demand features the advertiser trying to influence the target audience to select its brand over alternatives. Selective demand advertising is for businesses competing in well-established industries and markets.
Companies use a variety of strategies to depict selective demand. Some use benefit positioning, where they showcase the specific benefits of their products that are unique in the market. Others use <u>competitive positioning, where they state how their products are better or distinct from those offered by competitors</u>. Another positioning alternative is user positioning. This is where the brand focuses on matching its benefits to the needs of a particular type of user.
In this case, the company is using competitive positioning. The potential market must see clearly how your offering is different from that of your competition. It’s about winning a spot in the competitive landscape, putting your stake in the ground, and winning mindshare in the marketplace.
<span>Controls are needed in a case-controlled study because the outcome would be invalid if there were no base controls to start with. It would be like trying to determine which cancer is more aggressive but if you don't have a control in place or to go by, your research would not have any validity.</span>
Answer:
The correct answer is $81,400.
Explanation:
According to the scenario, the given data are as follows:
Current earning = $74,000
As Brad is searching for a city which is 10% higher than current city then to maintain same living he has to earn 10% more than he earns.
So, total earning needed = $74,000 + 10% of $74,000
= $74,000 + $7,400
= $81400
Hence, the total earning brad needed is $81,400.
<u>SOLUTION AND EXPLANANTION:</u>
Let us define :Protection period” = P = Reorder period + Lead time = 7 + 3 days = 10 days
Z value for service level of 99% as per Z table= 2.33
Demand during protection period = = D = 80
Standard deviation of demand during Protection period = Sd = 10
Safety stock during protection period =
<u>Therefore,
</u>
Gross quantity to be ordered = Demand during protection period + Safety stock during protection period = 80 +73.67 = 153.67
However, number of items already in hand = 30 units
<u>Hence,
</u>
Net quantity to be ordered = Gross quantity to be ordered – Number of items already in hand = 153.67 – 30 = 123.67 ( 124 rounded to nearest whole number)
