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Delicious77 [7]
1 year ago
8

When evaluating advertising results, what technique can be used to measure consumer's beliefs or feelings about a product before

and after exposure to the ad?
Business
1 answer:
dolphi86 [110]1 year ago
8 0

When evaluating advertising results, the Attitudinal measure technique can be used to measure consumers' beliefs or feelings about a product before and after exposure to the ad.

<h3>What are Pre-testing and post-testing in advertising?</h3>

Pre-testing and Post-testing. Pretesting is testing the advertisement before running it so that the likelihood of preparing the most effective ads, by allowing an opportunity to detect and eliminate weaknesses or flaws increases. Post-testing is done after the advertisement is run on the media.

Advertising Research – 4 Important Types: Product Appeal, Advertising Message, Advertising Media Selection, and Advertising Effectiveness Research.

To learn more about post-testing visit the link

brainly.com/question/17238720

#SPJ4

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jekas [21]

Answer:

true

Explanation:

the formula used to determine the break even point in units is:

  • break even point in units = total fixed costs / contribution margin

where contribution margin = selling price - variable costs

The break even point refers to the output level where revenues = costs. Any output level above the break even point results in profits for the company, while any output level below the break even point results in losses.

4 0
3 years ago
Buerhle Company needs to determine if its indefinite-life intangibles other than goodwill have been impaired and should be reduc
Vera_Pavlovna [14]

Answer:

Option C Not recoverability test but fair value test

Explanation:

The reason is that the standard on impairment IAS 36 Impairment of Assets says that the assets with indefinite life must tested for impairment every accounting year end. The test only includes whether the fair value of the asset has been decreased or not. This test is helpful by asking questions that asks about the decrease in the life of the asset due to a new legislation, the performance of the asset is fallen (oil is less extracted now than before because the oil is not reachable), etc. The standard does not permits to use Recoverability test as it will come later once the company is sure that the asset fair value has been decreased.

8 0
3 years ago
A local bank’s advertising reads: "Give us $50,000 today, and we’ll pay you $800 every year forever." If you plan to live foreve
Natalka [10]

Answer:

The correct response is Option b (1.60%).

Explanation:

According to the question,

Initial investment,

= $50,000

Perpetual annual cash flows,

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Now,

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= \frac{Perpetual \ annul \ cash \ flows}{Initial \ investment}

On substituting the given values, we get

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5 0
2 years ago
The income received by a country's people from all sources in a given time period
AfilCa [17]

The correct answer is personal income.

A country’s personal income is the amount of income received by all of the country’s people in a given time period.

7 0
3 years ago
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lesya692 [45]

Answer: True

Explanation:

Financial intermediaries are the institutions they have been put in place like a building society, bank, or unit-trust company, which are charged with the responsibility of holding funds from the lenders so that loans will be made available to people that wants to borrow.

It should be noted that banks that are financial intermediaries generate earnings when they facilitate the transfer of money from savers to borrowers by paying savers a smaller return than they demand from borrowers. This earning is their charges for the service rendered.

6 0
3 years ago
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