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Delicious77 [7]
2 years ago
8

When evaluating advertising results, what technique can be used to measure consumer's beliefs or feelings about a product before

and after exposure to the ad?
Business
1 answer:
dolphi86 [110]2 years ago
8 0

When evaluating advertising results, the Attitudinal measure technique can be used to measure consumers' beliefs or feelings about a product before and after exposure to the ad.

<h3>What are Pre-testing and post-testing in advertising?</h3>

Pre-testing and Post-testing. Pretesting is testing the advertisement before running it so that the likelihood of preparing the most effective ads, by allowing an opportunity to detect and eliminate weaknesses or flaws increases. Post-testing is done after the advertisement is run on the media.

Advertising Research – 4 Important Types: Product Appeal, Advertising Message, Advertising Media Selection, and Advertising Effectiveness Research.

To learn more about post-testing visit the link

brainly.com/question/17238720

#SPJ4

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Which of the following statements is most accurate concerning delivering negative messages.
Firdavs [7]

Answer:

The correct answer is letter "C": Experienced communicators sometimes struggle with the delivery of negative news.

Explanation:

Providing negative messages is not an easy task for inexperienced or experienced communicators. The problem relies on how sensitive the audience could be while receiving bad news. Experienced communicators may struggle in conveying a message that could satisfy the different personalities of the audience to minimize the negative impact of the bad news on them.

4 0
3 years ago
Rocky Mountain Bottling Company produces a soft drink that is sold for a dollar. At production and sales of 800,000 units, the c
vaieri [72.5K]

Based on the fixed costs of the Rocky Mountain Bottling Company, the contribution margin per unit is $0.40 per unit

<h3>How is the contribution margin found?</h3>

First, find the variable costs:

= 300,000 + (250,000 - 70,000)

= $480,000

The contribution margin per unit is:

= (Sales - variable costs) / number of units

= (800,000 - 480,000) / 800,000

= $0.40 per unit

Find out more on contribution margin at brainly.com/question/24309427

#SPJ1

5 0
2 years ago
Why is competition ineffective as a conflict resolution strategy?
mihalych1998 [28]
When some one or something solves  the problem
3 0
3 years ago
Blue Co. purchased land as a factory site for $600,000. The process of tearing down two old buildings on the site and constructi
Harlamova29_29 [7]

Answer

The answer and procedures of the exercise are attached in a microsoft excel document.  

Explanation  

Please consider the data provided by the exercise. If you have any question please write me back. All the exercises are solved in a single sheet with the formulas indications.  

Download xlsx
5 0
3 years ago
Two types of cars (Deluxe and Limited) were produced by a car manufacturer last year. Quantities sold, price per unit, and labor
kodGreya [7K]

Answer:

The labor productivity  for Deluxe and Limited cars are as follows:

          Units/Hour dollars

Deluxe Car  0.13   103.64  

Limited Car  0.21   156.54  

Explanation:

It is noteworthy that labor productivity in terms of units/hour does not put into consideration  quality of product, selling prices and skill level of the manufacturing workers. It would extremely  difficult for supervisors to find  out the workers that are better in terms of unit/hour.

Find attached spreadsheet with detailed calculation and formulas used.

Download xlsx
3 0
3 years ago
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