Throwing the wrapper on the ground would be considered an attitude-discrepant behavior.
Attitude-Variable Behavior. Behavior that contradicts previously held beliefs. It alters attitudes. Theory of Self-Perception Using their own attitudes and actions to interpret the meaning of their own behavior
People's attitudes are frequently accurate predictors of their behavior. Someone who has a positive attitude toward something is more likely to act positively toward it.
An attitude is an internal affective orientation that explains an individual's behavior (Reber 1995). They are made up of four parts: cognitive, affective, evaluative, and conative.
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