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I love to memorize things, and I memorized this part of an article from www.loc.gov which should help you with this answer, so they get my credit for this: "The charter granted the trustees the powers of a corporation; they could elect their own governing body, make land grants, and enact their own laws and taxes. Since the corporation was a charitable body, none of the trustees could receive any land from, or hold a paid position in, the corporation."
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If you are talking about the renaissance period, patrons were extremely important for art. Patrons were usually wealthy nobles or merchants or bankers such as the Medici family for example in Florence who commissioned works of art from great artists of the time such as Rafael or Michelangelo. It is highly likely that without their wealth and their support that art of the time would not even be developed to the extent that it was.
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These posters were directed primarily at women who were now in charge of their own finances. The American government also had to work against their fear that women who were already living without many luxuries would feel compelled to spend any extra cash on themselves instead of buying war bonds.
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