When you evaluate an ethical dilemma by determining definitions, values, principles and loyalties, you are applying the ethical process known as the Potter box.
What is an ethical dilemma?
An ethical dilemma is a problem in the decision-making process between two possible options, neither of which is absolutely acceptable from an ethical perspective.
What is Potter box?
Potter is a model for settling on moral choices created by Ralph B. Potter. It is a model for making ethical decisions. It is commonly used by communication ethics scholars. Moral thinking should be a systematic process and how we come to decisions must be based in some reasoning.
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