Answer: Segmentation by usage
Explanation: Segmentation by usage splits customers according to how often they use a product. Using segmentation by usage, customers can be classified into non - users, who don't use the product at all, light and medium users, who can range from little usage of the product to average use of the product, and heavy users, who mostly use these products.
From thr first paragraph it is clear that usage segmentation is used to separate the user's into different classes based on their usage, and identify which class to target when it comes to sales. At Estelle Cosmetics Company, it was deduced that of this company's total sales, less than 7% of this market are heavy users. These users purchase nearly 71% of the company's products. This company will probably focus their marketing efforts on the heavy users, as they contribute to the majority of sales within their company.
Answer:
3.53 years
Explanation:
The computation of the payback period is shown below:
In year 0 = $8,300
In year 1 = $2,100
In year 2 = $3,000
In year 3 = $2,300
In year 4 = $1,700
If we sum the first 3 year cash inflows than it would be $7,400
Now we subtract the $7,400 from the $8,300 , so the amount is $900 as if we added the fourth year cash inflow so the total amount exceed to the initial investment. So, we deduct it
And, the next year cash inflow is $1,700
So, the payback period equal to
= 3 years + $900 ÷ $1,700
= 3.53 years
Answer:
unique prroducts
Explanation:
A product is a commodity when all units of production are identical, regardless of who produces them. However, to be a differentiated product, a company's product is different than those of its competitors. On the continuum between commodities and differentiated products are many degrees and combinations of the two.
Answer:
See answer and explanation below.
Explanation:
Generally, customer relationship management (CRM) is a technology that companies employ to manage their relationships and interactions with the existing customers and potential ones.
Other information Wells Fargo’s CRM system can tell the company include:
1. It provides information that can support it marketing strategy and sales.
2. It shows the most profitable customer of the bank and suggests technique to employ in order to improve product offering to these set of customers.
3. It identifies and provides information on different customer segment and improve the customer experience.
<span>Good day! This is [insert name here]. I am interested in applying for a position with your company and I am calling to see if I can make an appointment with human resources to submit my resume. May I know who I should talk to regarding this? Thank you very much!</span>
