The two trends that influenced global marketing in the last decade were:
- Formal economic integration.
- Free trade between nations.
Global marketing can be defined as a management strategy for organizations that also market their products and services in foreign countries.
Globalization has enabled formal economic integration and free trade between nations, and has created the possibility for companies to increase their profitability and market share.
As an example, we can mention the fast-food chain <em>Mc Donalds,</em> which has a presence almost all over the world, but which adapts its burgers according to local habits.
Therefore, a global company must adopt global marketing, that is, adapt to local customs, culture and preferences for the business to be successful.
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Answer: d. 3.82%
Explanation:
ROE = Net Income / Equity so Equity need to be ascertained.
1.75 = Total Assets/ Total Equity
Total Equity = Total Assets/ 1.75
1.33 = Revenue / Total Assets
Total Assets = Revenue / 1.33
= 320,000/1.33
= $240,601.50
Total Equity = 240,601.50/1.75
= $137,486.57
Old ROE = 10,549/ 137,489.57
= 0.07672582
= 7.67%
New ROE = (10,549 + 5,250) / 137,489.57
= 0.11491053466
= 11.49%
Difference = 11.49 - 7.67
= 3.82%
Answer:
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Answer:
See answers below
Explanation:
1 The predetermined overhead rate
= Cost of manufacturing overhead / Cost driver.
Where cost driver
= labor cost / labor rate
= $240,192 / $12.51
= 19,200 hours
Expected overhead
= depreciation + supervisor + supplies + property tax
= 56,500 + 140,000 + 46,400 + 27,750
Total overhead = 270,650
Overhead rate = 270,650 / 19,200
= 14.10 per hour
2. The amount t of applied overhead for of 18,500 actual hours were worked on
= 18,500 hours × $14.10
= $260,850