Answer:
point-of-purchase advertising.
Explanation:
In this scenario, Brad is contacting each of his grocery and convenience accounts with an opportunity to install an end-of-aisle display with graphics of the Super Bowl teams and a display of several varieties of chips.
Hence, this is known as point-of-purchase advertising, a type of trade-oriented promotion.
A point of purchase advertising can be defined as a marketing strategy used by retailers, which typically involves the placement of end user goods e.g graphics of the Super Bowl teams strategically placed in a supermarket aisle for retail customers.
Answer:
<u>e. All of the above.</u>
Explanation:
Interestingly, all the above-listed options could serve as a possible reason why Amazon allows products sold by others to appear on its site.
<em>Remember, </em>Amazon is a marketplace;<em> </em>since the definition of a market involves dealings with several entities, it thus logical to expect Amazon to allow people (other sellers) to transact on its platform.
Answer:
$11.1
Explanation:
We can calculate the factory overhead allocated to a unit using multiple department factory overhead rate methods with an allocation base of direct labor hours. In this method, we will divide the te total overhead cost in direct labor hours consumed in that department.
Solution
Direct Labor Overhead rate for Finishing = $550,000/500,000
Direct Labor Overhead rate for Finishing = $1.10 per hour
Direct Labor Overhead rate for Production = $400,000/80,000
Direct Labor Overhead rate for Production = $5
Overhead for DeskLamps = (Direct labor hours in Finishing x Direct Labor Overhead rate for Finishing + Direct Labor hours in Production x Direct Labor Overhead rate for Production)
Overhead for DeskLamps= (1x$1.10 + 2x$5)
Overhead for DeskLamps= $11.1
Answer:
have developed through to the performing stage
Answer:
The bond that should pay the highest interest rate is:
d. a bond issued by a new restaurant chain.
Explanation:
This is based on the fact that the new restaurant chain is untested, has higher risk profile and the bondholders are assuming higher risks, and the bond cannot be compared to the bonds issued by the US government, New York State, and General Motors, in that order. The new restaurant chain will be offering a higher rate of return than others because it is new to the bond market and would like to attract potential bond investors. Without the higher rate, therefore, it will not be successful in the bond issuance.