The Black Power is a political slogan and the term associated with several ideologies associated with it. The term has been used by various movements in defense of the rights of black people throughout the world, but especially by African-Americans in the United States. The Black Power movement maintained a prominent presence in American society during the 1960s and early 1970s, emphasizing racial pride and the creation of cultural and political institutions to defend and promote the collective interests of black citizens, promote their values, and ensure their autonomy.