Answer:
B. Advertising focuses on paying for time or space that allows advertisers to disseminate their organization's messages about its products and services; in public relations, credibility helps to earn media recognition.
Explanation:
Public relations involve the creation of a good reputation in society. In public relations, a business engages in activities that create good relations with consumers and the media. The media picks good deeds of the company and writes, thereby promoting the brand name of the business.
A significant difference between advertising and public relation is that advertisements are paid for while public relations is free. Public relations activities will include the business sponsoring publicized events such as sports and art concerts. Participating in charity work is also a way of creating a good reputation. The business benefits by getting an opportunity to promoting its brand name in these events.
Answer:
Service culture
Explanation:
Service culture can simply be defined to be an organizational culture in which employees collectively think or work towards providing quality service whhich is the main aim of the business.
Cheers
Answer:
C. Cost management
Explanation:
Cost management is a process or method of reducing cost of operation or production expenses of the business so as to provide cheaper goods and/or services to consumers.
It helps a firm forecast future expenditures in other to achieve their budgeting goals.
Answer:
C. optimal debt - equity ratio
Explanation:
Cost of capital is based on source of capital, and weights of capital, therefore major components include cost of equity, cost of debt, and their weight-age thus the debt to equity ratio plays an important role,
correct option is optimal debt - equity ratio, this ratio depicts the proportion of debt to equity.