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Tcecarenko [31]
4 years ago
14

Which of the following stages of the new-product development process is the first filter, which serves to eliminate new-product

ideas that are inconsistent with the organization’s new-product strategy or are obviously inappropriate for some other reason? Question 5 options: a) Applied diffusion b) Introductory diffusion c) Business analysis d) Test marketing e) Idea screening.
Business
1 answer:
Pavlova-9 [17]4 years ago
3 0

Answer:

The answer is: E) Idea screening

Explanation:

Idea screening is the second stage (comes after idea generation) of the new product development process. Its main purpose is to select "good ideas" and filter out "bad ideas".

The following questions usually help in defining what ideas can classify as good or bad.  

  1. Do we really need to introduce a new product?
  2. Can our existing facilities produce the new product, or what is needed for them to be able to?
  3. Can we sell the new product with our existing marketing network, or what do they need to be able to do so?
  4. When will the new product generate profit?

Many times the concept of good or bad idea depends on the organization itself. If the answers to the questions above are positive and the company is able to go along with the project, then the new product should continue to stage 3 (concept testing).

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WILL GIVE BRAINIEST! What is advertising? What is the difference between promotional and institutional advertising? Each Post 2
Liula [17]

Advertising: Advertising is a means of communication with the users of a product or service. Advertisements are messages paid for by those who send them and are intended to inform or influence people who receive them. Advertising is always present, though people may not be aware of it. In today's world, advertising uses every possible media to get its message through.

Promotional and Institutional: Institutional promotion is used to convey your company's brand message to target customers. While it doesn't directly result in sales, the idea is that by promoting your company and its values, you appeal to customers that appreciate what you have to offer. Product promotion is routinely used to attract customers to a product and increase their perception of its value

7 0
3 years ago
Erkkila Incorporated reports that at an activity level of 6,800 machine-hours in a month, its total variable inspection cost is
Mashutka [201]

Answer:

27.79

Explanation:

According to the given situation, the computation of average fixed inspection cost per unit is shown below:-

Average fixed cost of inspection = Inspection cost ÷ Machine hous in a month

= $197,309 ÷ 7,100

= 27.79

Therefore for computing the average fixed inspection cost per unit we simply applied the above formula.

3 0
3 years ago
In the selling concept business model, which of the four elements of the marketing mix is most heavily emphasized?
OLEGan [10]

In the selling concept business model, Promotion the four elements of the marketing mix is most heavily emphasized.

The concept of marketing deals with the idea of ​​meeting customer needs through products as a solution to customer problems (needs). The concept of marketing represents a fundamental change in today's corporate orientation that forms the basis for achieving competitive advantage.

The concept of marketing refers to the strategy marketers use to target their customers, but it also helps cool the competition by maximizing profits through increased sales.

A production-based sales concept that does not consider the customer. The marketing mix concept is based on producing products that customers need and satisfying them.

Learn more about marketing mix at

brainly.com/question/859394

#SPJ4

3 0
1 year ago
Please help! <br><br>How can easy access to credit lead to Financial Mistakes and Bankruptcy?
zvonat [6]

Answer: over-borrowing.

Explanation:

credit cards function like this: you can "buy" a lot of things with it, including very very expensive things. this is because instead of really buying that product, you borrow money from the bank to buy it. you then have to pay it off in slower amounts of money over time until youve paid off the original cost of the product and more because the bank will most likely charge interest.

sounds great, right?

it is, until you cant afford to pay those smaller amounts of money. then, it starts to build up and if you still cant afford to pay the bank, they will begin to liquidize your physical assets (they take your stuff as payment, really anything, even your house can be taken.)

3 0
3 years ago
Consider the following: Cash in Bank - checking account of $13,500, Cash on hand of $500, Post-dated checks received totaling $3
borishaifa [10]

Answer:

b. $ 14,000

Explanation:

In the cash section of balance sheet, it includes cash on hand, cash in check accounts and normal deposit with term lower than 3 months.

Thus in this case, the cash should be reported in the statement = Cash in Bank - checking account of $13,500 + Cash on hand of $500 = $14,000

Post-dated checks received totaling $3,500 is a check on which the issuer has stated a date later than the current date, so it is not reported in current position

Certificates of deposit totaling$124,000 is reported in investment (short term or long term subject to the tenor of deposit)

7 0
3 years ago
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