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Black_prince [1.1K]
3 years ago
12

2. You have been asked to identify the various segment in the market and then a potential targeting strategy. Describe the segme

nts for a pet supply store and then justify the best targeting strategy to use.
Business
1 answer:
alexira [117]3 years ago
6 0

Answer:

The various segments in the market include:

  1. Demographic segmentation.
  2. Psychographic segmentation.
  3. Behavioral segmentation.
  4. Geographic segmentation.  

Explanation:

Market segmentation is designed to identify the most profitable segments in order to better understand their needs and purchase motivations.  

Targeting strategy is a strategy for selection of potential customers a company can sell its products to. Targeting is done to a specific target group with respect to the various segments in any market.

A pet supply store can use differentiated marketing or multi-segment targeting since its market segmentation reveals several potential target segments that the company can serve profitably. A differentiated marketing strategy exploits the differences between marketing segments by designing a specific marketing mix for each segment.

In this case, specific marketing mixes can be developed to appeal to all or some of the segments.

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Assuming purchase costs are rising, determine which of the statements below are correct regarding the cost of goods sold under F
anzhelika [568]

Answer:

A

B

C

D

Explanation:

LIFO means last in first out. It means that it is the last purchased inventory that is the first to be sold.

FIFO means first in, first out. It means that it is the first purchased inventory that is the first to be sold

Weighted average cost method calculates the cost of goods sold as the weighted average of cost of inventory

In periods of rising prices, later purchased goods would have a higher price. As a result, LIFO would report a lower net income while companies using FIFO would report the highest gross profit and net income.

Because of the high net income reported under FIFO, tax paid would be the highest too

6 0
3 years ago
A process is: a. A set of planned steps used to achieve an objective. b. A system of activities that transforms inputs into valu
kondaur [170]

Answer: a. A set of planned steps used to achieve an objective.

Explanation:

Hope This Helps

8 0
3 years ago
1. Depreciation expense was $17,500. 2. Dividends declared and paid were $20,000. 3. During the year equipment was sold for $8,5
earnstyle [38]

Answer:

the question is incomplete since the net income is missing, so I looked for a similar question and found the attached images.

Statement of Cash flows

For the Year ended December 31, 2017

Cash flow from operating activities

Net income                                                                $32,000

Adjustments to net income:

  • Depreciation expense $17,500
  • Increase in accounts payable $4,000
  • Increase in accounts receivable ($6,000)
  • Increase in inventory ($8,000)
  • Decrease in taxes payable ($1,000)                 <u>$6,500</u>

Cash flow from operating activities                         $38,500

Cash flow from investing activities

Sale of equipment                                                      $8,500

Cash flow from financing activities

Issuance of common stocks                                     $4,000

Dividends paid                                                       ($20,000)

Decrease in bonds payable                                  <u> ($16,000)</u>

Cash flow from financing activities                       ($32,000)

Net increase in cash position                                 $15,000

Beginning cash balance                                        <u> $20,000</u>

Ending cash balance                                              $35,000

3 0
3 years ago
Camille's Calendar Company, after learning that the main sellers of the company's calendar products were limited to small gift s
KIM [24]

Answer:

A. Planning

Explanation:

A marketing research has do with collection, analyzing  and implementation of data that are related to marketing conditions of the business.

The marketing research process includes

problem definition

defining research plans

collection of information

analyzing information

presenting findings and

making decisions.

The question "Are there promising new market for our product?"  asked by Camille's Calendar company is related to the planning stage because the planning stage involves gathering information that is related to the achievement of the marketing objectives. The questions asked at this level will help the company develop a plan that will help in solving the problem it is faced with which is the limited scope of market that it has.

The planning stage will help the company formulate strategies that will be helpful towards expanding the market for its product.  

4 0
3 years ago
An ethical entrepreneur should make sure that employees complete workplace
Mariana [72]

Employees should complete their workplace climate surveys and an ethical entrepreneur should take the responsibility for that. Yes, the given statement is true.

<h3>What do you mean by organizational ethical climate?</h3>

The ethical atmosphere of the work environment and the level of ethics practiced within a company can be defined as an ethical climate. The five types of climates that can exist in an organization are  Instrumental, caring, law and order, rules, and independence.

Hence, it is true that employees should complete their workplace climate surveys and an ethical entrepreneur should take the responsibility for that. Yes, the given statement is true.

Learn more about ethical climate here:

brainly.com/question/15586326

#SPJ1

3 0
2 years ago
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