<span>During
the introduction stage of the product life cycle, promotional
expenditures are made to stimulate consumer desire for an entire product
class rather than for a specific brand. The consumer desire that is
stimulated is referred to as primary demand.
</span>Primary demand is the desire for a product class rather than for a specific brand.During the growth stage
of the product life cycle, promotional expenditures are made to
stimulate consumer desire for a specific brand due to increased
competition. The consumer desire that is stimulated is referred to as selective demand.<span>Selective demand is the preference for a specific brand.</span>
Answer:
c. $24,500
Explanation:
The allowance for doubtful accounts is a contra-asset account that records the amount of receivables expected to be uncollectiblea, makes a reduction of the total amount of accounts receivable appearing on a company’s balance sheet. There are two way to estimate uncollectible accounts: the percentage of sales method and the accounts receivable aging method.
ABC Company uses the percentage of sales method - application a flat percentage to the total amount of net credit sales for the period.
Estimated uncollectible = 3% x $750,000 = $22,500
The company establishes an allowance for doubtful accounts for $22,500 while simultaneously reporting $22,500 in bad debt expense.
Before adjusting on December 31, 2004, the Allowance for Doubtful Accounts had a credit balance of $2,000.
The balance in the allowance for doubtful accounts after adjustment is $22,500 + $2,000 = $24,500
Answer:
TripAdvisor
Explanation:
TripAdvisor is a global travel company founded by Stephen Kaufer in February 2000.
Features available include price comparison, online reservations for transportation, reservation for lodging, travel experiences, and restaurant information.
The original idea was for a social media website that encouraged swapping of ideas relating to travelling. There was a button - Add your own review, and this promoted the growth and use of TripAdvisor because honest opinions are shared.
People tend to express their views on highs and lows of their experiences during holiday travels. This helps travelers make informed decisions when they want to travel, and also travel and hospitality services providers get to know areas they can improve.
Answer:
$434,000
Explanation:
The total amount that should be included in the operating income as follows:
1. Cash sales $135,000
2. Credit sales $289,000
3. Gain from the sale of property and the equipment $10,000
Operating income $434,000
hence, the $434,000 should be included in the operating income
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