Explanation:
The global environment affects all of the other environmental influences such as the economic, legal, and social environments because: the increase in free trade among nations and technological changes have created globalization and increased competition.
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Through transient actions like trade fairs and event sponsorships, sales promotion is a tactic that encourages customer purchase and dealer engagement.
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What is Sales Promotion?</h3>
A transitory campaign or offer is used by a company as part of a sales promotion to raise interest or demand in its product or service.
A company may decide to utilize a sales promotion (or "promo") for a variety of reasons, but the main one is to increase sales. Sales increases could be required to meet a quota as a deadline draws near or to spread word of a new product.
Let's examine several sales promotion types in more detail, as well as the advantages and disadvantages of adopting each style of promotion.
12 different categories of sales promotions exist. Although not all of them are appropriate for every industry, product, or service, each one offers distinct opportunities to increase sales and forge stronger bonds with clients by utilizing various sales psychology techniques. Each presents a comparison of sales methodologies and offers an unusual perspective on spin selling.
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Answer:
A home improvement store that just began business last year and had $2.7 million in gross receipts.
Explanation:
The IRS allows only a limited number of businesses to use cash basis accounting and in order to do so, the business must be:
- Partnership or C corporation with less than $5 million in total sales revenue per year
- Sole proprietorship or S corporation with less than $1 million in total sales revenue
- Cannot be a publicly traded corporation
- Personal service businesses with more than 95% of revenue specifically related to services.
- Family owned farms with total annual sales revenue less than $25 million.
Answer:
The correct answer is b.setting equipment utilization goals below industry average.
Explanation:
A firm cannot achieve competitive advantage by setting its equipment utilization goals as this will not retain its customers.
If a firm wants to achieve competitive advantage it can achieve it by;
Addressing its customers concerns and customizes the products according to their needs.
Providing customers their ordered products earlier than other companies lead time, which means increase in speed of delivery and shortens the delivery time.
Bring improvement and advancements in its products by using new technology.
Maintain a variety of different product options to cater the needs of its various customers. Offering them a wide range of products will probably reduce chances of customer switch.