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Margaret [11]
2 years ago
8

Which marketing mix element deals specifically with retailing and marketing channel management?

Business
1 answer:
Alex73 [517]2 years ago
3 0

Answer:

Place.

Explanation:

Place is the part of the marketing mix that is concerned with the channel that is used to deliver goods and services to the customer.

Place determines where marketing happens, what channels the customer then uses to access to product.

For example if a company uses social media to market it's goods, the advertisement directs the customer to the next step which can be to buy directly online, make a call, or visit a physical location.

Then from there the process continues till final purchase.

You might be interested in
n investor is considering a $10,000 investment in a start-up company. She estimates that she has probability 0.39 of a $23,000 l
alexdok [17]

Answer:

The expected profit is -$13,162.

I would not recomend the investor to make this investment.

Explanation:

The expected profit can be calculated multypling the probabilities of every outcome and the profit of each outcome, and substracting the total invevstment.

The outcomes are:

1) probability 0.39 of a $23,000 loss,

2) probability 0.24 of a $8700 profit,

3) probability 0.12 of a $31,000 profit, and

4) probability 0.25 of breaking even

NOTE: It is assumed that the outcomes does not include the initial investment.

Then, the expected profit of this investment is:

E(P)=[0.39*(-23,000)+0.24*8,700+0.12*31,000+0.25*0]-10,000\\\\E(P)=[-8,970+2,088+3,720+0]-10,000\\\\E(P)=-3,162-10,000\\\\E(P)=-13,162

6 0
3 years ago
Which of the marketing mix elements corresponds to what the buyer gives up in the marketing exchange?
Lubov Fominskaja [6]

Answer:

The correct answer is (B) Price.

Explanation:

The price is a marketing variable that comes to synthesize, in a large number of cases, the commercial policy of the company. On the one hand, we have the needs of the market, set in a product, with certain attributes; on the other, we have the production process, with the consequent costs and profitability objectives set. That is why the company must be in charge, in principle, of setting the price it deems most appropriate.

For the potential customer, the value of the product is expressed in objective and subjective terms, since it has a very particular scale when computing the different attributes of which it is composed, hence the denomination of expensive or cheap it gives them. However, for the company the price is a very important element in its marketing mix strategy, along with the product, distribution and promotion.

8 0
3 years ago
Malika just got hired by Amazon to work in upper management. She currently lives in South Carolina, and has to move to Californi
zzz [600]

Answer: Malika's job starts in one month, so she will have one month without work. Therefore, the opportunity cost of moving herself is low during this month.

Explanation:

From the question, we are informed that Malika just got hired by Amazon to work in upper management and that she currently lives in South Carolina, and has to move to California for the job.

A good economic reason for her to move her personal belongings on her own rather than hiring someone else is Malika's job starts in one month, so she will have one month without work. Therefore, the opportunity cost of moving herself is low during this month.

Since her job will start in a month, that means that she can use the available time she has to move her personal belongings. Assuming, she has something else to do or she'll be busy and will be hard for her to move it on her own, then it'll be logical to request for someone to help her move it but in this case, she can move it herself as the opportunity cost is low.

4 0
3 years ago
Freytag Corporation's variable overhead is applied on the basis of direct labor-hours. The company has established the following
Serjik [45]

Answer:

a. -$783 Unfavorable

b. 550 Favorable

Explanation:

a. The computation of Variable Overhead Rate Variance is shown below:-

Variable Overhead Rate Variance = Actual hours × (Standard Variable Overhead rate per hour - Actual Variable Overhead rate per hour)

= 8,700 × ($4.10 - ($36,540 ÷ 8,700)

=  8,700 × ($4.10 - $4.19)

= 8,700 × -$0.09

= -$783 Unfavorable

b. The computation of Variable Overhead Efficiency Variance is shown below:-

Variable Overhead Efficiency Variance = Standard Variable Overhead Rate per Hour ×  (Standard Hours for Actual Production - Actual Hours)

= 5.5 × ((5.5 × 1,600) - 8,700)

= 5.5 × (8,800 - 8,700)

= 5.5 × 100

= 550 Favorable

5 0
3 years ago
Yuhhhhhhhhhhhhhhhhhhhhhhhhhhh
inysia [295]

Answer:

yeeeeeeet

Explanation:

6 0
2 years ago
Read 2 more answers
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