Answer:
Contribution Margin from proposal
Cross Trainer Shoes $360,000
Running Shoe $340,000
Explanation:
Preparation of differential analysis for Rocket Shoe Company
DIFFERENTIAL ANALYSIS
Cross Trainer Shoes Running Shoe
Differential Revenue 984,000 900,000
Differential costs:
Direct Material (192,000) (200,000)
Direct labor (72,000) (60,000)
Variable factory overhead (48,000) (60,000)
Variable selling expense (312,000) (240,000)
Differential cost (624,000) (560,000)
Contribution Margin from proposal 360,000 340,000
Differential Revenue
Cross Trainer Shoes(41*24,000)=$984,000
Running Shoe(45*20,000) =$900,000
Differential costs:
Direct Material
Cross Trainer Shoes (8*24,000)=192,000
Running Shoe(10*20,000)=200,000
Direct labor
Cross Trainer Shoes (3*24,000)=72,000
Running Shoe(3*20,000)=60,000
Variable factory overhead
Cross Trainer Shoes (2*24,000)=48,000
Running Shoe(3*20,000)=60,000
Variable selling expense
Cross Trainer Shoes (13*24,000)=312,000
Running Shoe(12*20,000)=240,000
Differential cost is the addition of direct materials +direct labor + Variable factory overhead+Variable selling expense
Contribution Margin from proposal
Cross Trainer Shoes 984,000-624,000=360,000
Running Shoe 900,000-560,000=340,000
Since Cross trainer shoes had $360,000 this means that cross trainer shoes would contribute more than Running shoe which had $340,000 because Cross trainer shoes contribution margin is higher.
