Question

Mary's Cookies submitted an ad to the local newspaper with a coupon stating that a dozen cookies cost $2.99. The newspaper instead printed the price on the coupon as $29.99. Consequently, no customers came in to buy cookies by using the coupon. The factor working against effective communication between Mary and her target market in this case was most likely the result of __________.
a. feedback disruption
b. noise
c. a decoding error
d. a communication barrier
e. message interference

Answer 1

Answer:

b. Noise

Explanation:

Although there are other factors that may act as barriers to effective communication. However the most likely factor here is noise.

It is most likely that when Mary was stating that a dozen cookies cost $2.99, the newspaper staff was affected by noise coming from people or the printing press machines and thought he had heard $29.90.