Question

Mini-CasePepe Pieman believes that pizza is a much more versatile meal than most people realize. As the national marketing manager for Pizza Pals, he has watched how consumers ate up barbecue pizza, Hawaiian pizza, Mexican pizza, and other new and unique combinations. His superiors, however, met his suggestions for other unusual pizzas with a negative response. Even some of his teammates laughed at his ideas. Pepe's confidence in his ability to understand the market has led him to focus on planning a business of his own. Pepe realizes that he will take a risk when he leaves his job with Pizza Pals and sets off on a new endeavor: Pepe's Pizzazzeria. Pepe is excited about the potential of profitably catering to the unmet desires of pizza consumers.Pepe is positive he knows a lot about marketing. But he is not as confident in his skills within the legal or financial aspects of starting a new business. He wants to consult with a lawyer and accountant, but his budget is tight with all of the expenses involved in getting Pepe's Pizzazzeria up and running. Pepe should:__________.A. immediately hire full-time lawyers and accountants for his staff.B. consult with a lawyer and accountant even though the budget is tight.C. delay talking with a lawyer and accountant until the business has established a positive cash flow for at least one year.D. trust his basic instincts and try to put it together without the advice of lawyers and accountants.

Answer 1

Answer:

the correct answer is B. consult with a lawyer and accountant even though the budget is tight

Explanation:

even thought the budget is tight, what we must remember is that these are professionals who has a clear and through understanding of the market, consumer behaviour, law and commerce. their viewpoints and suggestion will  be so valuable to pepe.

therefore, pepe must consult with these professionals rather than having an overconfidence about his talents and plans and he has to fix his budget from other areas and costs.