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AlekseyPX
3 years ago
11

Linda saw a print ad in a magazine for clairol's natural essence semi-permanent hair color that she knew existed but did not kno

w anything about it. the ad informed her that users of this hair dye will not see gray roots. in terms of the hierarchy-of-effects model, which step does this marketing communication represent?
Business
1 answer:
Vlad1618 [11]3 years ago
8 0

This is the knowledge/expectations stage of the hierarchy of effects, because Linda is now aware of the product and is starting to learn about it.

The hierarchy of effects is:

1. Awareness - know the product exists

2. Knowledge- learn about the features of the product

3. Liking - make sure the customer likes the product and if not, figure out why

4. Preference- customers want your product over other brands

5. Conviction- the decision to make the purchase

6. Purchase - actually going out and buying the product

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The balance in Accounts Receivable at the beginning of the year amounted to $3,360. During the year, $10,640 of credit sales wer
zimovet [89]

Answer: $11,800

Explanation:

Cashflow inflow from Customers is calculated as follows

Cash flow from customers = beginning account receivable + Credit sales - ending Account receivable.

Plugging in figures would give us,

= 3,360 + 10,640 - 2,200

= $11,800

$11,800 is the amount of cash inflow from customers that would appear in the operating activities section of the cash flow statement.

You may wonder what happened to the uncollectible accounts expense amounted of $940. It was meant to confuse you. That figure is dealt with before the ending Account Receivable balance is computed.

5 0
4 years ago
A perfectly competitive increasing cost industry is in long-run equilibrium. Due to a change in tastes and preferences, there is
Flura [38]

While traveling to Europe, Phelan exchanged 250 US dollars for euros. He spent 150 euros on his trip. After returning to the United States he converts his money back to US dollars. How much of the original 250 US dollars does Phelan now have?


1 European euro = 1.3687 US dollars


44.70 US dollars

73.06 US dollars

136.87 US dollars

140.41 US dollars

5 0
3 years ago
In a master-detail relationship scenario, the fields of the parent object need to be displayed in the related list. How will a d
OleMash [197]

Answer:

The correct answer is A

Explanation:

Master-detail relationship is the relationship where the master states the parent and detail states a child, in which the master object controls or regulate some behaviors of the detailed object.

Cross object formula field is the one, which spans 2 related references and the objects that merge fields on the objects. So, a developer will use the Cross object formula field for displaying into the related list.

3 0
3 years ago
As a company prepares to look for talent in a particular position or group, it can evaluate the tasks needed, complete a talent
Furkat [3]

Answer:

Job analysis

Explanation:

Job analysis is a process in which a firm identifies duties, responsibilities, skills, know-how and ability needed for a particular job.

Job analysis is done when a particular job position is about to the filled. By doing job analysis, firms can ensure that only people with attributes that match the job analysis apply for the job position that is to be filled.

Conditions such as level of experience, skills, ability, technical know-how among other things are verified for the job position.

Cheers.

6 0
3 years ago
Our company pays an average wage of $12 per hour to employees for printing and copying jobs, and allocates $18 of overhead for e
il63 [147K]

Answer:

Job M-47 cost assinged $710

Explanation:

the cost is the sum of the three main component

materials

direct labor

manufacturing overhead (MO)

we will calculate each of this for the Job M-47 add them together to get total cost

Job M-47

material                                                                                  260

15 labor hours

Direct Labor           15 labour hours x 12 labor rate        =     180

      MO                   15 labour hours x 18 overhead rate =    270

Total Cost materials + labor + manufacturing overhead =   710

5 0
4 years ago
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