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AlekseyPX
3 years ago
11

Linda saw a print ad in a magazine for clairol's natural essence semi-permanent hair color that she knew existed but did not kno

w anything about it. the ad informed her that users of this hair dye will not see gray roots. in terms of the hierarchy-of-effects model, which step does this marketing communication represent?
Business
1 answer:
Vlad1618 [11]3 years ago
8 0

This is the knowledge/expectations stage of the hierarchy of effects, because Linda is now aware of the product and is starting to learn about it.

The hierarchy of effects is:

1. Awareness - know the product exists

2. Knowledge- learn about the features of the product

3. Liking - make sure the customer likes the product and if not, figure out why

4. Preference- customers want your product over other brands

5. Conviction- the decision to make the purchase

6. Purchase - actually going out and buying the product

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On January 1, 2021, the company obtained a $3 million loan with a 14% interest rate. The building was completed on September 30,
Svet_ta [14]

Answer:

1. Calculate the amount of interest that Mason should capitalize in 2021 and 2022 using the weighted-average method.

interest capitalized in 2021 = $166,189

interest capitalized in 2022 = $77,956

2. What is the total cost of the building?

total construction costs ($6,375,000) + capitalized interests ($244,145) = $6,619,145

3. Calculate the amount of interest expense that will appear in the 2021 and 2022 income statements.

interest expense 2021 = $1,148,000 - $166,189 = $981,811

interest expense 2022 = $1,148,000 - $77,956 = $1,070,044

Explanation:

a 14%, $3,000,000 loan obtained on January 1, 2021

building was completed on September 30,2022

January 1, 2021: $1,050,000 x 12/12 = $1,050,000

March 1, 2021: $870,000 x 10/12 = $725,000

June 30, 2021: $390,000 x 6/12 = $195,000

October 1, 2021: $690,000 x 3/12 = $172,500

total weighted average expense 2021 = $2,142,500

weighted average interest rate:

$3,000,000 x 14% = $420,000

$4,900,000 x 5% = $245,000

$6,900,000 x 7% = $483,000

average interest rate = $1,148,000 / $14,800,000 = 7.7568%

interest capitalized in 2021 = $2,142,500 x 7.7568% = $166,189

January 31, 2022: $675,000 x 8/9 = $600,000

April 30, 2022: $990,000 x 5/9 = $550,000

August 31, 2022: $1,710,000 x 1/9 = $190,000

total weighted average expense 2021 = $1,340,000

weighted average interest rate:

$3,000,000 x 14% = $420,000

$4,900,000 x 5% = $245,000

$6,900,000 x 7% = $483,000

average interest rate = $1,148,000 / $14,800,000 = 7.7568%

interest capitalized in 2022 = $1,340,000 x 7.7568% x 9/12 = $77,956

4 0
2 years ago
Connie Cole works as a junior market analyst at SPS Services. Her previous manager retired a couple of months back, and she now
inessss [21]

Answer:

Sexual Harassment

Explanation:

Based on the information provided within the question in regards to the situation at hand it can be said that Connie's experiences are best described as Sexual Harassment. This term refers to when another person exhibits inappropriate sexual remarks or behavior towards you in a professional or social situation. Which is what Connie's boss is doing by making inappropriate sexual advances towards here after she explicitly told him to stop.

If you have any more questions feel free to ask away at Brainly

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The following are the account balances in the ledger of Metcaffe Manufacturing Company compiled at the end of fiscal-year 6/31/2
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Answer:

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2 years ago
Q 6.3: Hanson Technology is a computer manufacturer. For years, Hanson has relied on the JIT inventory method. However, due to n
Taya2010 [7]

Answer:

The answer is: Their inventory levels will increase

Explanation:

When companies use the Just in Time (JIT) they reduce their ordinary inventory to a minimum level, without any safety stock and that help them lower costs and improve their efficiency.

Since Hanson is changing from the JIT inventory system to a more traditional inventory system, their inventory levels should increase to include certain safety stock levels.

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3 years ago
What are queries usually used for?
solong [7]

Answer:

Queries can perform many different functions in a database. Their most common function is to retrieve specific data from the tables. The data you want to see is usually spread across several tables, and queries allow you to view it in a single data sheet.

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2 years ago
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