Question

Quick Eats is a fast-food restaurant that has recently entered the hospitality industry. Since most of its competitors are pursuing a low-cost position and doing well, Quick Eats also wants to adopt the same strategy. Which of the following will be a likely implication of this decision?
Quick Eats will face low profit potential. T/F

Answer 1

Answer:

True

Explanation:

It is true because differentiated products (unique products) are expensive than the normal products which means that the company is earning extra profits due to its products uniqueness. And if the company is going to eliminate its uniqueness from the product then it is more probable that the profit share would be decreased because the customer will not pay the company extra as their is no uniqueness in the product.