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select all that apply what are important characteristics of a market segment? multiple select question. capturable large accessi

Stells [14]

Characteristics of a market segment are capturable, large, accessible, actionable, and definable.

By identifying variances in the response characteristics of various areas of the market, market segmentation is a technique for getting the most market response out of initial marketing resources. Market segmentation is, in this sense, the divide-and-conquer tactic, or the division of the market in order to subdue it.

Market segmentation enables marketers to focus more intently on customer selection and provide the right marketing mix for each selected segment or group of customers with a similar demand. Every division or sector has the option of being chosen as a market target to be attained using a certain marketing strategy.

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6 0

2 years ago

Schluster hardware, inc., had a gross profit of $380,000, operating expenses of $210,000, and income taxes of $48,000. what is s

DENIUS [597]

$122,000 is Shulster's net income

To find the net income, subtract expenses and taxes from the gross income.

380,000 - 210,000 - 48,000 = 122,000

6 0

3 years ago

Read 2 more answers

The employees of Lucid Laboratories are paid every two weeks on Friday for a Monday though Friday work week. Total payroll is $

insens350 [35]

Answer:

Debit Credit

Wages expenses $17,500

Wages receivable $7,500

Wages payable $25,000

Explanation: The end of the current month falls on the second Tuesday of the pay period means, on the 7th day, the end of the month was Tuesday instead of the expected 10th workday and a Friday. In this instance, it means the employees of Lucid Laboratories had only worked for 7 days, then a wages expense of 7/10 days x $25,000 ($17,500) would be recorded with the balance being a wage receivable (since the employees are expected to work for the remaining work days in the next month). The total amount would then be recorded as a payable.

Next month, when it is a first Friday and is time to make payment, the company will record the following entries:

Debit Credit

Wages payable $25,000

Cash $25,000

Wages expense $7,500

Wages receivable $7,500

5 0

3 years ago

Storing foods correctly will also reduce the potential for _______.

Vaselesa [24]

Harmful bacterias or possibly mold

6 0

3 years ago

Read 2 more answers

A firm is considering the purchase of a $500,000 machine for its business. The machine is expected to increase sales by $237,000

AleksandrR [38]

Answer:

The firm should: ___________

c. Reject the project because the NPV is negative $120,921

Explanation:

a) Data and Calculations:

Pro Forma Income Statement:

Sales $237,000

Total Cost 137,000

Depreciation 100,000

EBIT $0

Taxes 0

Net income $0

Cost of machine = $500,000

Required rate of return = 10%

Annual revenue from new machine = $237,000

Annual operational costs = $137,000

Annual net cash flow = $100,000

Depreciation expense = $100,000

Annuity factor at 10% for 5 years = 3.791

PV Annuity of $100,000 = $100,000 * 3.791 = $379,100

NPV = $379,100 - $500,000 = $120,900

b) The Net present value of the project is $120,900 (the difference between the total present value of cash inflow of $379,100 and the initial cash outflow of $500,000).

8 0

3 years ago