Social structure is a complex topic and involves and revolves around the basic frameworks we usually use to describe the common ways how people bond into hierarchically structured organizations, with these being either formal or informal.
Answer:
They called him:
"Spokesman of the New South"
American business pioneer Eliza Pinckney
(1722–1793) single-handedly launched the indigo industry in
pre-Revolutionary era South Carolina. Determined to make the highly
prized tropical crop flourish in the Carolina soil, Pinckney carried out
several experimental plantings in the early 1740s.
These plantings finally yielded enough new seeds to make the plant, used
in the textile industry for its distinctive a deep-blue dye, a viable
crop in the region. Within a decade, South Carolina planters were
exporting thousands of pounds of it annually, and the crop became a
staple of the Southern economy.