Question

When shopping at the​ mall, a researcher stops you to solicit your opinion on a new product. What type of research are you participating​ in? A. Intercept B. Observational C. Eye tracking D. Causal E. Netnography

Answer 1

Answer:

A. intercept

Explanation:

In research, the term intercept research refers to a type of data gathering where the researcher gathers the data on a particular site from people that are located there and regarding a topic that is related to this site.

This kind of surveys are used in restaurants, malls, stores to ask your opinion about a product or a service you were given there.

In this example, you are shopping at the mall and a researcher stops you to solicit your opinion on a new product. This person is asking your opinion on a topic that has to do with the product found at the mall and your opinion about a product you got there. Therefore this is an example of an Intercept research.