Answer:
Cassell is relying on Guerrilla Marketing strategy in this case.
Explanation:
Guerrilla Marketing:
It is a such type of marketing strategy in which we use non-traditional ways to accomplish our marketing goals. This unconventional way of marketing is directed towards developing an emotional between a business/organization and its customer.
Example:
The common example of guerrilla marketing is as follow:
A company named "XYZ" sells soft drink and they start a campaign in a public space in which they offer free drinks to the public. The people taste their soft drink for free and tell others about it.
In our case, Warren Cassell use this strategy of marketing by offering them free gift-wrapping, free autographed copies of books etc so that the customer develop a very strong emotional bond with the book store. As a result, they will tell other people about her generosity and will help her to expand her business.
Answer:
$23,000
Explanation:
current annual sales = 49,000 packs
Selling price of course packs = $14 each
variable cost per pack = $12
Earnings = $75,000
Contribution:
= current annual sales × (Selling price of course packs - variable cost per pack)
= 49,000 packs × ($14 - $12)
= 49,000 packs × $2
= $98,000
Fixed costs of producing the course packs:
= Contribution - Earnings
= $98,000 - $75,000
= $23,000
The global economy of the 21st century can be summarized as: <span>an economic system that is more favorable for international business. Trade and imports are at an all time high, especially into the United States from places like China, Japan, and Hong Kong.</span>
Answer:
Charlotte has the priority to claim Autumn as her dependent even though William covered 70% of her living expenses during the year. In order for a parent to be able to claim a child as a dependent, he/she must live with the child for more than half the year. In this case, since William left the house, Charlotte has preference over claiming Autumn as her dependent (even though William lived with Autumn for 10 months). Also, a parent always has priority over other relatives including a grandparent.
The audit working paper that reflects the major components of an amount reported in the financial statement is the Lead Schedule.
<h3>What is the Lead Schedule?</h3>
- A working document known as a lead schedule lists the specific general ledger accounts that make up a line item in the financial statements.
- The sum for the related line item in a client's financial statements should match the number on the lead schedule.
- The general ledger (GL) accounts that are present in each financial statement line item and note disclosure are listed in a lead schedule.
- Each line item or group of related line items on the financial statement would typically have its lead schedule. The final balance in the financial statements and the sum on the lead schedule should match.
- The lead schedule gives a list of the contents of each line item. This is a useful starting place for your records.
To learn more about the Audit working paper refer to:
brainly.com/question/13812517
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