Desire-based advertising is used to drive people to purchase items based on a desire for it. An example for desire-based advertising is to draw people in to a store based on a sale of an item that they desire. A fear-based advertisment can be for insurance. They advertise against the "what ifs" and "what could happen" if you do not hold car insurance and end up needing it.
Answer:
b. Only Emerald Corporation's current ratio will be increased.
Explanation:
Given that
Emerald current ratio is
= 0.5 i.e. = 0.5 ÷ 1
now in case when the current liability is doubles , so the current assets is
= 0.5 + 1 = 1.5
And, the cuurrent liabilities is
= 1 + 1
= 2
so new ratio is
= 1.5 ÷ 2
= 0.75
Now
Ruby current ratio is
= 1.5
i.e. = 1.5 ÷ 1
Now in case when the current liability is doubled,
the current assets is
= 1.5 + 1
= 2.5
And, current liabilities is
= 1 + 1
= 2
Now new ratio is
= 2.5 ÷ 2
= 1.25
Therefore the emerald current ratio is rised from 0.5 to 0.75
And, the Ruby's ratio has decline from 1.5 to 1.25
Answer:
Too little money
Explanation:
In the given case, David wanted to have all required resources and he also had complete knowledge of it. However he could not get them properly due to his budget constraints which lead to shut down of his business.
This case clearly depicts the problem of too little money as the risk of failure was not mentioned as such. Also the business David was willing to open was not relate to any chemical or defense industry so there was not much regulatory burden.
Answer:
Ace records the purchase:
Inventory 3,700 Accounts payable 3,700
Explanation:
Ace Bonding Company purchased merchandise inventory on account. The inventory costs $3,700.
Following the Accrual accounting - an accounting method that revenue or expenses are recorded when a transaction occurs rather than when payment is received or made. At that time of purchasing, the company has not sold the merchandise yet. The entry records the purchase:
Debit Inventory $3,700
Credit Accounts payable $3,700