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Nadusha1986 [10]
3 years ago
7

One of the shortcomings of direct marketing is that the firm cannot easily measure the response.

Business
1 answer:
wel3 years ago
6 0
The statement above is FALSE. Direct marketing involves using consumer direct channels to get one's products across to the consumers. Direct marketing is an effective way of marketing one's products and it makes it easy for one to easily measure the response obtained. 
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Retained earnings, December 31, 2012 $ 306,800 Cost of equipment purchased during 2013 29,000 Net loss for the year ended Decemb
aksik [14]

Answer:

$288,500

Explanation:

Particulars                                                          Amount

Retained Earnings Dec 31, 2012                      $306,800

Less: Net Loss for the Year                              $4,000

Less: Dividend declared and paid in 2013      <u>$14,300</u>

Retained Earnings Dec 31, 2013                     <u>$288,500</u>

3 0
3 years ago
Mustang Corporation had 100,000 shares of $2 par value common stock outstanding. On December 31, 2018, the company's board of di
Kaylis [27]

Answer:

Dr Retained Earnings 500,000

Cr Com. Stock Dividend Distributable 100,000

Cr Add’l Paid – in Capital, Com. Stock 400,,000

Explanation:

Preparation of the journal entry

Dec. 31

Dr Retained Earnings 500,000

[(100,000 x (50/100)* 10 market price]

Cr Com. Stock Dividend Distributable 100,000

[(100,000 x (50/100)*2 par value ]

Cr Add’l Paid – in Capital, Com. Stock 400,,000

(500,000 – 100,000 )

6 0
3 years ago
Avalon Industries buys equipment for $50,000, expects to use it for Five years, and then sell it for $6,200. Using the straight-
svet-max [94.6K]

Answer:

Annual depreciation= $8,760

Explanation:

Giving the following information:

Avalon Industries buys equipment for $50,000, expects to use it for Five years, and then sell it for $6,200.

We need to use the following formula:

Annual depreciation= (original cost - salvage value)/estimated life (years)

Annual depreciation= (50,000 - 6,200)/5= $8,760

8 0
3 years ago
The company financial officer was interested in the average cost of PCs that had been purchased in the past six months. A random
Natali [406]

Answer:

C. $3,415.75

Explanation:

1   1.127,00  

2   1.482,00  

3   2.995,00  

4   3.009,00  

5   3.250,00  

6   3.250,00  

7   3.445,00  

8   3.449,00  

9   4.000,00  

10   6.120,00  

3.415,75  

8 0
3 years ago
Ratio analysis of two competing not-for-profit hospitals revealed the following values:
Vinvika [58]

Answer:

The correct option is b. Based on Liabilities to Fund Balance, Southwest Hospital is more solvent than Milestone Hospital.

Explanation:

Note: There is a mistake in the options given in the question as the names of the hospitals in the options are different from the ones in the data provided. The correct options are therefore provided before answering the question as follows:

Based on these data, which of the following is an accurate conclusion?

a. Based on Liabilities to Fund Balance, Milestone Hospital is more solvent than Southwest Hospital.

b. Based on Liabilities to Fund Balance, Southwest Hospital is more solvent than Milestone Hospital.

c. Based on the Current Ratio, Milestone Hospital is more solvent than Southwest Hospital.

d. Based on the Current Ratio, Southwest Hospital is more solvent than Milestone Hospital

Explanation of the answer is now given as follows:

First is that a current ratio is a liquidity ratio not a solvency ratio. Therefore, options c and d are NOT correct.

Solvency ratio measures the extent which the fund balance can pay the liabilities of a not-for-profit organization.

The lower the Liabilities to Fund Balance, the more solvent a not-for-profit organization is.

Since the 1,78 Liabilities to Fund Balance of Southwest Hospital is lower than 2.45 Liabilities to Fund Balance of Milestone Hospital, it therefore implies that the correct option is b. Based on Liabilities to Fund Balance, Southwest Hospital is more solvent than Milestone Hospital.

7 0
3 years ago
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