1answer.
Ask question
Login Signup
Ask question
All categories
  • English
  • Mathematics
  • Social Studies
  • Business
  • History
  • Health
  • Geography
  • Biology
  • Physics
  • Chemistry
  • Computers and Technology
  • Arts
  • World Languages
  • Spanish
  • French
  • German
  • Advanced Placement (AP)
  • SAT
  • Medicine
  • Law
  • Engineering
Sav [38]
3 years ago
7

The traditional _____ method of developing a marketing plan has four main elements: situation analysis, marketing objectives, ma

rketing strategy, and marketing tactics (or action programs).
Business
2 answers:
denpristay [2]3 years ago
8 0

Answer:

Top down.

Explanation:

The top down marketing strategy contains 4 principal sections, they are:

- situation analysis

- marketing objectives

- marketing strategy

- marketing tactics (or action programs).

This marketing strategy is done by first analysing the current situation of the market and the company's capacity to meet the market demand.

The next stage is where marketing objectives are drawn based on the situation analysis.

The marketing objectives will invariably give rise to a marketing strategy, and this will give rise to the actions to be taken.

Mazyrski [523]3 years ago
3 0

Answer:

Top down

Explanation:

Top down marketing plan is one in which the sales are directed towards a target market in such a way that it relates to the needs of the target market as well as specifying sales objectives.

Top down marketing involves situation anaysis, marketing objectives, marketing strategy ans marketing tactics.

Cheers.

You might be interested in
The following data are available for the Northwestern Division of Dempsey, Inc. and the single product it makes. Average operati
balandron [24]

Answer:

65,000 units

Explanation:

Let the number of units be sold = x

Operating Income= Sales- Variable cost – Fixed Cost

Operating Income = 40x - 24x - 560,000

Operating Income = 16x - 560,000

Return on Investment = Operating Income / Net Operating Assets  

16% = (16x - 560,000  )/ 3,000,000

480,000 = 16x - 560,000

16x = 480,000 + 560,000

16x = 1,040,000

x = 65,000 units

5 0
4 years ago
Montana Mining Co. pays $3,721,000 for an ore deposit containing 1,525,000 tons. The company installs machinery in the mine cost
Paraphin [41]

Answer:

Ore deposit depletion and Mining machinery depreciation Journal entries

Dr Depletion charge (Ore deposits) 405,528

Cr Accumulated depreciation 405,528

Dr Depletion charge (Ore deposits) 23,268

Cr Accumulated depreciation 23,268

Explanation:

Preparation of the year-end entries to record both the ore deposit depletion and the mining machinery depreciation of Montana Mining Co

Depletion of natural resources can be defined as the way in which the cost of natural resources is apportioned upto the period when it will be utilized which is why they are shown at cost in balance sheet.

The entry is to record depreciation charged on ore deposit depletion. Therefore To record this entry we have to debit depletion charges, and credit accumulated depreciation

Dr Depletion charge (Ore deposits) 405,528

Cr Accumulated depreciation 405,528

Computation of depletion cost per unit:

The depletion cost per unit can be calculated by dividing the net cost of the ore with the total units of capacity :

Depletion/units = Cost - Salvage/ Total unit of capacity

$3,721,000/1,525,000 tons

=$2.44

Hence, depletion per unit is $2.44.

Computation depletion amount on ore deposit:

The depletion amount on ore deposit can be calculated by multiplying the cost per depletion unit with the number of units utilized:

Depletion =Cost/Unit ×Units Utilized

$2.44×166,200 tones

=$405,528

Hence, depletion expenses on ore deposit amounts to $405,528.

The pass entry to record depreciation charged on mining machine :

Dr Depletion charge (Ore deposits) 23,268

Cr Accumulated depreciation 23,268

Computation of depreciation cost per unit:

The depletion cost per unit can be calculated by dividing the net cost of the ore with the total units of capacity :

Depletion/units = Cost - Salvage/ Total unit of capacity

$213,500/1,525,000 tons

=$0.14

Hence, depreciation per unit is $0.14.

Computation of depreciation amount on ore deposit:

The depletion amount on ore deposit can be calculated by multiplying the cost per depletion unit with the number of units utilized:

Depletion =Cost/Unit ×Units Utilized

$0.14×166,200 tones

=$23,268

Therefore the depreciation expenses on ore deposit amounts to $23,268

4 0
4 years ago
A company bought a parcel of land twenty years ago. The land is currently worth $575,000. The yearly appreciation rate has been
tekilochka [14]

Answer:

The company paid $278,031

Explanation:

Giving the following information:

A company bought a parcel of land twenty years ago. The land is currently worth $575,000. The yearly appreciation rate has been 3.7%.

<u>To calculate the past value of the land, we need to use the following formula:</u>

PV= FV/(1+i)^n

PV= present value (20 years ago)

n= 20

FV= 575,000

i= 0.037

PV= 575,000 / (1.037^20)

PV= $278,031

3 0
3 years ago
Mandy has been temporarily laid off during a recession comma but expects to be rehired when business picks up. Which type of une
soldier1979 [14.2K]

Answer:

Seasonal Unemployment.

Explanation:

6 0
3 years ago
Firm A's demand for a product is 15 units per month. Its supplier charges an ordering cost of $5 per order and $10 per unit with
lys-0071 [83]

Answer:

Annual ordering cost=$32.142

Explanation:

Annual ordering cost = Annual demand/order quantity × ordering cost per order

Annual demand = 15 × 12 = 180 units

Kindly note that there are 12 months in year.

Annual Ordering cost = 180/28 ×  $5= $32.142

Annual ordering cost=$32.142

8 0
3 years ago
Other questions:
  • Suppose the following selected condensed data are taken from a recent balance sheet of Bob Evans Farms (in millions of dollars).
    6·1 answer
  • The practice of a message receiver giving back in his or her own words what he or she believes a sender said is called feedback.
    13·1 answer
  • Modern Railways Co. operates a cargo railroad service between New York and Boston. A train owned by Modern Railways derails due
    9·1 answer
  • Suppose Megan gets a sales bonus at her place of work that gives her an extra $400 of disposable income. She chooses to spend $3
    12·1 answer
  • The process by which managers at all levels in the firm gain information about the performance of tasks within the firm and judg
    15·1 answer
  • The clerical and editorial employees in a publishing house need to be at their desks by 8:00 AM and follow a set of precise proc
    15·1 answer
  • Samantha is maximizing total utility while consuming food and clothing. Her marginal utility from food is 50, and her marginal u
    9·1 answer
  • Hector received three A’s and one b in his college course. What is his grade point average? Assume each course is three credits.
    13·1 answer
  • Mega Corporation repurchased 1,000 shares of its $1 par value common stock for $8,000. The effect of this transaction on the acc
    11·1 answer
  • Dress for success, inc., had policy requiring male salespersons wear business attire, including dress pants, button-down shirt,
    13·1 answer
Add answer
Login
Not registered? Fast signup
Signup
Login Signup
Ask question!