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aivan3 [116]
3 years ago
12

Brynn's Bakery runs an advertisement touting the importance of diet and exercise. It also mentions how Brynn's is a valuable mem

ber of the community because it uses the finest ingredients and offers many heart healthy choices. This is an example of _____ advertising.
Business
1 answer:
Burka [1]3 years ago
8 0

Answer:

institutional

Explanation:

Institutional advertising refers to advertising that shows the benefits and ideals or an organization. It does not focus on any particular product or service, instead its main goal is to build a positive image of the organization within the community. Many times institutional advertising is done when the organization has suffered from a serious of events that have damaged its reputation and it needs to improve it.

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Using the income statement for Times Mirror and Glass Co., compute the following ratios:
Umnica [9.8K]

Answer:

(A) Interest coverage charge ratio= 6.21

(B) Fixed charge coverage = 2.84

(C) Profit margin ratio= 8.57%

(D) Total assets turnover= 1.55

(E) Return on assets= 13.26%

Explanation:

(A) The Interest coverage charge ratio can be calculated as follows= EBIT/Interest expense

= 45,300/7,300

= 6.21

(B) The fixed charge coverage can be calculated as follows

= income before fixed charge + interest/fixed charges + interest

= 45,300+13,300/7,300+13,300

= 58,600/20,600

= 2.84

(C) The profit margin ratio can be calculated as follows

= Net income/sales × 100

= 22,800/266,000 × 100

=0.0857 × 100

= 8.57%

(D) The total assets turnover can be calculated as follows

= Sales/total assets

= 266,000/172,000

= 1.55

(E) The return on assets can be calculated as follows

= Net income/Total assets × 100

= 22,800/172,000 × 100

= 0.13255×100

= 13.26%

8 0
3 years ago
Classify each of the following financial statement items based upon the major balance sheet classifications. select a major bala
seropon [69]

Answer:

Prepaid Advertising - Current Asset

Equipment - Property, Plant, and Equipment

Trademarks - Intangible Assets

Salaries and Wages payable - Current Liabilities

Income Tax payable - Current Liabilities

Retained Earnings - Stockholder's Equity

Account Receivable - Current Assets

Land (Held for future use) - Long term Investment

Patents - Intangible Asset

Bonds Payable - Long term Liability

Common Stock - Stockholder's Equity

Accumulated Depreciation -  Property, Plant, and Equipment

Unearned sales revenue - Current Liability

Explanation:

Balance Sheet of a company has different heads under which items are classified according to their nature. The major account heads for classification are Assets, Liabilities and Equity.

Prepaid Advertising and Account receivable are classified as current asset because this is expected to be used within a year.

Equipment is classified as Long term asset under the head, Property, Plant and Equipment. The equipment has estimated useful life more than a year then it is classified as Long term asset.

Trademarks and patents are classified as intangible assets, because they are not physical in nature.

Salaries and Wages payable, Income Tax payable and Unearned sales revenue are classified as Current liabilities. These expenses are due to pay within a year.

Retained Earnings and Common Stock are classified as Stockholders equity. The amount after subtracting all liabilities from total assets is referred to as Stockholder equity.

Accumulated depreciation is deducted from Property, Plant and Assets. This has negative sign and is a contra asset account.

5 0
3 years ago
A public debt which is owed to foreigners can be burdensome because: a foreign interest rates are persistently higher than domes
yulyashka [42]
<span>A public debt owed to foreigners can be burdensome because B) payment of interest reduces the volume of goods. This can usually be seen illustrated in the form of a nation lending another nation money. The debt is public because the whole nation takes it on. The lending nation then is lacking in terms of use by the lending nation.</span>
4 0
4 years ago
Facing stiff competition in the e-reader market, Sumac Industries wants to protect its competitive advantage by increasing the p
azamat

Answer:Highlight celebrities who use Sumac e-readers.

Explanation:

According to the question, due to tough competition in market regarding the e-reading product , Sumac industries wants that they can have superior position in e-reader market than other e-reader business organizations.Thus,they want a secure position for their company.

A good strategy for maintaining their position can be done through putting spot-light on the celebrity users of Sumac e-reader.This will be highlighted among celebrity fans or followers and general customers. It will promote or inspire people to purchase Sumac e-reader more as celebrities are using their product.

6 0
3 years ago
You just deposited $2,500 in a bank account that pays a 4.0% nominal interest rate, compounded quarterly. If you also add anothe
choli [55]

Answer:

The value of the investment would be $16,035.87 in 12 quarters from now

Explanation:

The value of $2,500 after four quarters can be determined with the below formula:

FV=PV*(1+r/t)^N*t

FV is the future value of the investment, the unknown

PV, the present value of the investment is the amount invested.

r is the rate of return of 4%

t is the number of times interest is paid annually,4 times in this case

After the first four quarters, the worth of the investment is shown thus:

FV=$2500*(1+4%/4)^1*4

FV=$2500*(1+1%)^4

FV=$2,601.51

After that $5000 was added to $2,601.51 making $7,601.51 which was reinvested to yield the below:

FV=$7,601.51*(1+ in 4%/4)^1*4

FV=$7,601.51*(1+1%)^4

FV=$7910.16

Then $7,500  was added to $7,910.16 which turns $15,410.16

FV=$15,410.16*(1+4%/4)^1*4

FV=$15,410.16*(1+1%)^4

FV=$16,035.87

4 0
3 years ago
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