Answer:
<u>Mass Media Advertising </u>
Explanation:
Marketing communication refers to means of marketing the products such as advertising, sales promotion etc. It refers to how the product attributes are conveyed to the prospective customers.
Marketing communicators are the ones who undertake and decide upon marketing communication methods.
Mass media advertising means reaching out to wide masses by means of print media, visual and audio marketing through television, audio marketing through radio.
Mass media advertising involves heavy expenditure and thus before opting for it, the marketing communicators should weigh in or consider other marketing communication modes as well.
Answer:
The correct answer is (A) output will be too small and its price too high.
Explanation:
MONOPOLY PRICE: price that departs from the value or production price of a given merchandise. Economic way in which capitalist monopolies obtain super profits. The monopoly price is equal to the production costs plus the high monopoly gain. There are two types of monopoly prices: the high ones, to which the monopolies sell their production and the low ones, to the monopolies buying the raw material or products destined for reworking and for sale, especially in colonial and dependent countries. In order to keep monopoly prices on the market, capitalist monopolies: 1) hinder the free emigration of capital by preventing the competitor from lowering the monopoly price or establishing an agreement with him to maintain a certain price, 2) limit the The production of goods in the internal market, without certain reductions in production, not even the destruction of "surplus" goods, 3) uses the bourgeois state to protect the internal market against foreign competition by establishing high tariff rates. Monopoly prices do not eliminate the action of the law of value as a law of merchandise prices. What monopoly capital earns thanks to monopoly prices, is lost by workers in capitalist countries and also the popular masses of colonial and economically weak countries, from which monopolists, through non-equivalent exchange, derive huge profits. A certain portion of the monopoly price is part of the gain of the bourgeoisie that does not enter the monopoly group. In this way, the interests of different classes and groups of today's capitalist society intersect in the monopoly price. For this reason, the growth of high monopoly prices, as well as the reduction of low monopoly prices - a phenomenon that is observed endlessly - leads to the further sharpening of the class contradictions of imperialism.
Answer:
$20,000
Explanation:
Break-even sales is the point of sales at which the business incur no profit no loss. At this level of sale the business covers all of the variable and fixed cost associated with the product. Break-even is expressed in sales volume and sales value terms.
Current Selling Price = $70
As we know
Sales price = Variable cost + Contribution margin
Sales price = Variable cost ratio + Contribution margin ratio
100% = 40% + Contribution
Contribution = 100% - 40% = 60%
Fixed Cost = $12,000 Per month
Break-even sales = Fixed Cost / Contribution margin ratio
Break-even sales = $12,000 / 60% = $20,000
