Question

Which forces are part of the macro-environment?

Answer 1

Answer:

The forces that are part of the macro-environment are D. Economic, technological, sociocultural, demographic, political-legal, and international

Explanation:

When assessing the Company`s Strength, Weakness, Opportunities and Threats SWOT Analysis, a Company first Conducts a PESTLE Analysis of the environment in which it is carrying out its operations.

The PESTEL Analysis looks into the Political, Environmental, Social-Cultural, Technological, Environmental and Legal factors likely to affect the business operations.

Answer 2

Answer:

Option D - Economic, technological, sociocultural, demographic, political-legal, and international.

Explanation:

For a company , the external environment covers two major areas, the macro-environment, and the micro-environment.

The macro-environment comprises of forces such as social, cultural, legal, economic, political and technological.  Other factors included within this are demography, green issues and larger societal and environmental forces.

The micro-environment includes other environmental constraints, such as the structure of the market, the suppliers, customers, trends of the market, the public and competition.

Thus, option D is the best choice.