Answer:
the marketing mix variable—place
Explanation: this easy bc u just see what the variablie to the mix is times that
Answer:
The answer is: Following the expected value criterion the investor should choose indistinctively between the conservative or neutral alternatives.
Explanation:
The formula we use to calculate the expected return value of the different alternatives is:
ERV = ∑ (expected return x probability of occurrence)
The conservative alternative has an expected return value of of 4.5%
ERV Conservative = (6% x 25%) + (4% x 75%) = 4.5%
The neutral alternative also has an expected return value of of 4.5%
ERV Neutral = (12% x 25%) + (4% x 75%) = 4.5%
The aggressive alternative has an expected return value of of -1%
ERV Aggressive = (20% x 25%) + (-8% x 75%) = -1%
Answer:$4650
Explanation:
The cost that is recoverable is $30 per hour that was agreed as the hour to be spent in learning the soft ware. The sunk cost it's an irrecoverable cost that does influence decision making. When the agreed leaning cost of $30 per hr for 45hr of $1350 is deducted from the asking price of $6000 we have the $4650
Answer:
The correct answer is C. loyalty.
Explanation:
The segmentation on basis of customer loyalty is done on following grounds
• The most valuable market, channel, product and customer segments
• Key decision makers and influencers
• Critical needs and wants for each segment
• Future needs
• Measures of customer satisfaction and loyalty
• Brand and competitive equity benchmarking
• Value proposition alternatives for each segment
• A trade-off analysis for features vs. price
Answer:
Assuming that the elimination of frequent-flyer programs would have enabled the airlines to earn higher profits and remain in business, then it would be a purely good idea for the airlines to eliminate their frequent-flyer programs.
The big question is, how much did the frequent-flyer programs cost the airlines? Would the cost-savings be sufficient to eliminate their bankruptcies? It is a known-fact that the airlines that create such programs always recover the program costs by charging higher fares.
Explanation:
The issue of airlines going bankruptcy does not seem to stem from customer-loyalty programs like the frequent-flyer programs. The root cause lies in operational and other costs that airline managements have not been able to control.