Question

Gail's Gears is a new company selling accessories for bicycles. Its new advertising campaign features instructions on how to assemble various accessories, including flashing lights for traffic safety, gear boxes to mount on the handlebars, and other products to attach to the seat over the back tire. This advertising campaign is an example of ________ advertising.

Answer 1

Answer:

C) product

Explanation:

Product advertising is a type of promotional campaign that tries to convince potential consumers to purchase a certain product. Its goal is to build product awareness, and try to increase the product's demand.

In this case, the advertisement is showing several accessories that complement the users biking experience.

Answer 2

Answer:

Product advertising

Explanation:

The accessories Gail's Gears is promoting are products.

Product advertising is a type of advertising that promotes the uses, features, and benefits of products. It focuses on selling a product or service.