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Alex17521 [72]
4 years ago
5

While most marketing to Generation Y tries so hard to be hip that it borders on parody, Vans has kept the decades-old brand real

and vital for Gen Yers. Marketing programs the footwear manufacturer uses to reach Gen Yers include the Vans Skate Parks, which operate in malls around the country; the wildly successful Vans Warped Tour for alternative music; and the Vans Triple Crown, the brand’s answer to the X Games. The segmentation plan used by Vans relies heavily on _____ segmentation.
Business
2 answers:
Aleks04 [339]4 years ago
7 0

Answer:

age

Explanation:

Age segmentation is basically a type of demographic segmentation where market are divided based on the age of the consumers.

I guess this question is a little old, because 40 year old Gen Yers are unlikely to be skateboarding at the mall. Their children might, but not them. I'm part of that segment (born from 1/1980 to 12/1993) and I cannot see myself or any of my classmates and friends doing it.

The question should be updated from generation Y to generation Z which includes basically younger people. I do not mean to offend anyone, some might still skateboard, but the same as with football, not because Tom Brady keeps playing it means that all NFL players are over 40.

anastassius [24]4 years ago
4 0

Answer:

age

Explanation:

Based on this information it can be said that in this scenario the segmentation plan used by Vans relies heavily on age segmentation. This is when the company focuses on certain age groups to target within the population. Which in this scenario the Vans company is targeting strictly individuals between the ages 24 and 39 which are referred to as Generation Y.

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Milne Technology sells 15,000 units each quarter. Its current selling price is $25 per unit and the contribution margin ratio is
Aneli [31]

Contribution=Selling Price*Contribution Ratio

=25*.06

=$15

Variable Expense=Sales-Contribution

=25-15

$10

When Selling price=$28

Contribution=$28*.06

=$16.8

Variable Expense=28-16.8

=$11.2

Increase in variable=11.2-10

=$1.2

6 0
3 years ago
explain sustainable income. what relationship does this concept have to the treatment of discontinued operations on the income s
Anni [7]

A corporation needs sustainable income in order to cover all of its expenses in the long run.

What is Sustainable income?

Sustainable income represents the after-tax gain or loss on the impact of operations on a discontinued segment of business for a period.

Therefore, in the case of a discontinued operation, there is no sustainable income arising in the future as the segment of business is already discontinued and income, if any, is going to come only for the period of the discontinued operation. Income or expense from discontinued operations is a line of item in the income statement of a company below income from continuing operations and before the net income.

To know more about Sustainable income, click here- brainly.com/question/18687603

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4 0
1 year ago
True or False: If Jake's Fire Engines were a competitive firm instead and $75,000 were the market price for an engine, decreasin
nirvana33 [79]

Answer:

False

Explanation:

If Jake decides to increase total sales volume by decreasing the price of its engines, the decrease in price is too large compared to the increase in quantity demanded. The number of engines sold will increase from 5 to 6 (1 more unit) while the price of each engine will decrease from $75,000 to $50,000.

In this scenario, engines are price inelastic:

PED = % change in quantity demanded / % change in price = [(6 - 5) / 5] / [($50,000 - $75,000) / $75,000] = (1 / 5) / ($25,000 / $75,000) = 0.2 / 0.33 = 0.6

when PED is less than 1, the demand is inelastic. This means that a decrease in price will result in a smaller proportional increase in quantity demanded.

3 0
3 years ago
6.) If your company has a large production-related task, such as assembling an airplane, what strategy could help you increase p
NeTakaya

6).Option A.<em> </em><u><em>Division of labor</em></u>

Division of labor is defined as the allocation of various parts of a manufacturing process assigned to different people in order to increase the efficiency. Furthermore, distributing a job or task into many technical parts, among a single or few number of workers assigned to every part. <u>In mass production division of labor plays a significant role.</u> Division of labor is simply the division of tasks in , e.g, in a manufacturing plant. Each and every worker perform a certain duty. Which in results boosts efficiency and productivity.

7). Option B. <em><u>A paper cutting machine</u></em>

There are two types of costs namely variable costs and fixed costs. Fixed costs are the costs which are fixed an cannot be decreased or cut down in the short term. Fixed costs usually includes bill payments, physical structure of a company, rent, and machinery (in this case paper cutting machine). Variable costs are the costs which can be increased or decreased in the short term for example, labor and inputs. In case if a company is in financial loss situation or poor financial circumstances, the company can reduced their staff (labor) but the fixed costs cannot be cut down such as rent of the building or bills and most importantly machinery.

8). Option C. <u><em>Form Utility</em></u>

Form utility refers to the certain product or service that a company offers to its potential customers or clients. The value seen by a consumer or customer in the finished product is called Form utilities. The company emphasize on the increase in form utility by making of a product available for the final consumption on a way so that it is more beneficial for the customer in this form, rather than the materials in the raw form used to produce it.

9). Option B. <em><u>Depreciation</u></em>

Depreciation is defined as the monetary value of an asset reduced or decreased over the time due to its use, its wear and tear, and its obsolescence. Such as Machinery ( cars , machines), equipment (electronic devices, cell phones), currency. For example, when a new model of a car is launched the previous model loses part of it value or this could happen due to the use (wear and tear) or deterioration.

10). Option B. <u><em>Paint</em></u>

The cost f goods and services are the costs that must be included into the account of the costs of giving the services or making the products. In this case paint is the direct cost of goods and services for the company that paints houses. On the other hand flyers falls in the promotion costs. Whereas the van and the fuel used for commute are variable costs.

11). Option A. <u><em>Fewer workers will be needed</em></u>

In this case the increase in the productivity means increase in the production per worker. Like if the productivity increases definitely workers  will become more productive which results in the production of more goods produced per worker and if the demand is in elastic or not very elastic (as in  this case). Which means that the demand is not sensitive to the reduced or falling prices of goods then the definitely less or fewer workers will be needed to produce and supply the same amount of product.

12). Option B. <em><u>Labor</u></em>

The Law of diminishing returns could be applied to the three factors of production i.e. Land, Labor, and Capital, but it is commonly used to analyze the amount of production that will be attained by the adding additional unit of labor. Generally an additional unit of labor tend to produce diminishing levels of output for example, a worker will be able to produce 30 units per day, while on the other hand extra worker will produce only 27 units per day.

13). Option B. <em><u>Providing a delivery service</u></em>

Providing a delivery service is a way to increase possession utility for refrigerator. By making an increase in the possession in the way to ensure that you have the refrigerator or any other product that you are purchasing. Possession utility is the value which customers gets while buying a product. Possession is referred as the physical access of a product what a customer has purchased.

14). Option B. <u><em>A company that makes many sales</em></u>

Economies of scale is referred as where large organizations have the advantage over the small organizations. Which means the larger the organization selling and producing more products, the lower the cost compared to the small organizations. So an organization which makes larger sales has the cost advantages that the company will exploit by expanding their production size.

15). Option D. <em><u>By the amount a consumer is willing to pay for it</u></em>

The value of a product is calculated by the ratio of its quality to its price and Prices of products are determined by supply and demand. The greater the value of product, the better will be its position among competitors. Thus either increasing the quality or reducing the price of certain product will increase the chance that the consumer will select that product than the competing product.  So the value of the product is determined by the amount a consumer is willing to pay for it.  

4 0
4 years ago
China decides to build an aircraft carrier. what is the opportunity cost of the aircraft carrier?
evablogger [386]

The opportunity cost of the aircraft carrier is the cost of the next best option China forgoes in order to build the aircraft carrier.

<h3>What is the opportunity cost?</h3>

Opportunity cost of the next best option forgone when one alternative is chosen over other alternatives. Opportunity cost is also known as implicit cost. Opportunity cost is used in calculating implicit cost.

For example, if in deciding to build the aircraft carrier, China forgoes the opportunity to repair all the roads in china. Repairing all the roads in China is the opportunity cost.

To learn more about opportunity cost, please check: brainly.com/question/26315727

#SPJ1

5 0
2 years ago
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