Question

Read the paragraph. Did you know that making a cake is as easy as 1-2-3-4? Before there were cake mixes, people baked their cakes from scratch. They often followed a simple recipe for a cake called the 1-2-3-4 cake. The name of the recipe helped people remember how much of each ingredient to use. Which sentence is the lead? Did you know that making a cake is as easy as 1-2-3-4? Before there were cake mixes, people baked their cakes from scratch. The name of the recipe helped people remember how much of each ingredient to use. They often followed a simple recipe for a cake called the 1-2-3-4 cake.

Answer 1

Did you know that making a cake is as easy as 1-2-3-4? 

Leads are similar to hooks or attention grabbers. This question snags the audience's interest.