Answer:
Who am I trying to reach?
Explanation:
Targeting and segmentation is the process by which a company focuses marketing activities regarding a particular product to a defined customer profile.
Certain criteria like income, age, location, culture and so on can be used as a basis for segmentation.
Basically the question that segmentation and targeting answers is - Who am I trying to reach?
In the given scenario the bicycle repair company conducted segmentation research and then targeted their direct mail coupons for a first bike tune-up to that identified customer segment.
So they answered who they want to sell to.
Answer: U.S. banks that cannot borrow elsewhere
Explanation:
Lender of last resort is.a situation that occurs when the central bank in a country gives loans to the commercial banks in the country when they are going through financial difficulties.
In this scenario, The Federal Reserve S role as a lender of last resort involves lending to U.S. banks that cannot borrow elsewhere.
Answer:
punishment
Explanation:
Basically, the manager is trying to change the behavior of his employee, Chuck. In management and organizational psychology, that is often referred to as the <em>reinforcement theory of motivation</em>.
In this example, the manager uses remuneration punishment in order to alter Chuck's noted behavior pattern.
<u>NOTE </u>- This is not to be confused with <em>negative reinforcement</em>, which is also related to the reinforcement theory. Although the term <em>negative </em>may imply some similarities with punishment, negative reinforcement is a different concept. While punishment is directly weakening the <em>unwanted </em>behavior, negative reinforcement is strengthening a <em>desired </em>behavior, by means of removing an unwanted consequence <u>for the employee</u> when he follows the wanted behavior pattern.
For example, a form of negative reinforcement would be if Chuck knew upfront that his pay would be reduced if he yelled at his customers and he avoided yelling in the first place because of that.
<span>d) stayed the same would be the answer </span>