A persuasive technique that appeals to the readers' reason is a logical appeal.
Aristotle, Greek philosopher, and scientist identified this important tool of persuasion.
One that appeals to the mind is referred to as the logical appeal. It uses claim and evidence to make the audience believe something or convince them about something.
A logical appeal can be supported through various persuasion tools of comparison, cause and effect strategy and hypocrisy.
<span>The answer is The Wealth of Nations. This is an essential work of financial and social theory by Adam Smith, circulated in 1776. Its whole title was Inquiry into the Nature and Causes of the Wealth of Nations. In it he examined the association between work and the manufacture of a nation's wealth.</span>