The answer is:
(1) setting the research objectives
(2) identifying possible marketing actions
What is marketing research?
- Market research is the method of deciding the reasonability of a modern benefit or item through research conducted straightforwardly with potential clients.
- Market research permits a company to find the target advertise and get conclusions and other criticism from consumers about their intrigued within the item or service.
- This sort of research can be conducted in-house, by the company itself, or by a third-party company that specializes in advertise inquire about.
- It can be done through overviews, item testing, and center bunches.
- Test subjects are as a rule compensated with item tests or paid a small stipend for their time.
- Market inquire about could be a basic component within the inquire about and improvement (R&D) of a modern item or service.
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Answer: Top Manager
Explanation:
Top manager are managers at or near the upper levels of the organization structure who have the responsible for making organization wide decisions and establishing the plans and goals that affect the entire organization.
Top managers typically have titles such as executive vice president, president, managing director, chief operating officer, or chief executive officer.
Based on the information given, it should be noted that all proceeds are income tax free in the year that they're received.
<h3>
What is tax?</h3>
A tax simply means a compulsory levy that's paid by the people or companies to the government. It's important to achieve economic development.
For federal tax purposes regarding lump-sum life insurance benefits, it should be noted that all proceeds are income tax free in the year that they're received.
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Answer: B. Public Service
Explanation:
There are 4 alternative forms of institutional advertisements being;
- Competitive - These types of adverts aim to show that the product presented is better than that of the competitor by showcasing its benefits and features.
- Reminder - As the term implies, this advertisement is meant to remind you. Remind you of the product being offered and how it has been beneficial to you.
- Pioneering - This is for products that are just starting out and need to be introduced to inform the market of its existence.
- Advocacy - These focus on telling the audience the position a company has on an issue.
These are the four alternative forms of institutional advertisements and Public Service is not one of them.