I believe that this is true
They were not allowed to list Madoff himself in any marketing materials because he was not registered with the SEC and neither were the ones working under his orders.
He did not want to draw attention to himself because he knew what he was doing was illegal and when attention was eventually drawn, it was not his name on the line because his name wasn't listed anywhere.
Answer:
Because they were very controversial issues, people either hated you for it or loved you for it.
Antietam is the bloodiest day in American history