Answer:
a credit cards. This is the answer.
Answer:
modified product - multiple markets
Explanation:
This type of strategy consists of offering different products, which are modified versions of some exiting product, to new markets.
In this case, the improved version of the wood wax is a modified version of the old wood wax, and is going to be targeted to a new and specific market (antique owners), while the original version is still going to be targeted at the current market.
Co-branding is adding Girl Scouts Thin Mints cookie chunks to a Dairy Queen blizzard treat. Co-branding is the partnership of two brands on a new product.
Answer:
<em>New Buy</em>
Explanation:
A new buy <em>is a situation that requires an item to be purchased for the very first time. </em>
It is crucial for the business seller to provide a compelling argument in this type of purchasing situation to use their product line and a lot of information to help the business owner make an informed choice.
A new buy scenario can take much longer to happen as participants in the research evaluation and purchase center will have to make the final decision.