The answer is 1) to identify problems in advance 2)to get funding 3) to attract employees and management 4) to keep the company focused on specific goals
Answer:
A. Attacking Competition.
Explanation:
Audi's approach of targeting younger professionals in established markets is a strategic move aimed at attacking competition because 'target market'is a market positioning strategy. A target market is a particular group of customers that a product or company is aiming at, and in the case of Audi it is young professionals in established markets. Target market is also a marketing strategy which shows the area of the market that a particular competitor wants to focus on, to gain market share.
Answer:
a. Raw material discounts
b. Reduction of unit cost
c. Specialists
d. Better production methods
Explanation:
a. Corporations have various advantages over small businesses. Because they buy raw materials in bulk they are able to negotiate volume discount. This gives them more advantage over the small business who cannot buy in bulk.
b. A fall out from the above is reduction of unit cost or average cost, when discount is received it reduces the total cost of material and by implication the unit cost.
c. Because of their size and financial strength, corporation is able to attract qualified employees as opposed to small businesses that are limited by their financial position.
d. Corporations because of their financial strength are able to finance research with view to discovering a better production methods. This may be impossible to small businesses.
