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yarga [219]
3 years ago
10

By offering a free dog biscuit with each cup of coffee, the Coffee Collective entices customers to visit its shop during the pet

adoption event. This represents what type of promotion?
Multiple Choice
a. Advertising
b. Sales promotion
c. Personal selling
d. Publicity
e. Mass selling
Business
1 answer:
Anna [14]3 years ago
5 0

Answer:

b. Sales promotion

Explanation:

Sale promotions are activities that a company engages in to persuade a potential customer to buy its products. Sale promotions  are short-term tactics to boost sales.  Although a business may get long-term customers through sales promotions, there are designed to entice new customers in the short-run.

Sales promotions encourage customers to switch brands or try out a different product. They are ideal when introducing new products in the market. Howerver, they are costly, and sometimes have a short term effect on sales.

This case uses a free sample technique ( free dog biscuits) as the promotion method. Other ways of conducting sales promotions include discount vouchers, free money coupons, and competitions.

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A company with a labor agreement under which union membership cannot be required as a condition of employment is considered a
frez [133]
A company with a labor agreement under which union membership cannot be required as a condition of employment is considered an open shop.
This means that the employees do not have to join a trade union in order to work there at this particular company. So regardless of the fact whether these workers are members of the union or not, they will be employed and paid equally.
7 0
3 years ago
What is Jensen's alpha of a portfolio comprised of 45 percent portfolio A and 55 percent of portfolio B? Portfolio Average Retur
inn [45]

Answer:

The Jensen's alpha of a portfolio comprised of 45 percent portfolio A and 55 percent of portfolio B = 2.04 %

Explanation:

<em>Solution</em>

Given that:

Now,

The Jensen’s alpha of a Portfolio is computed by applying  the formula  below:

Jensen's alpha = Portfolio Return − [Risk Free Rate of Return + ( Portfolio Beta * (Market Rate of Return − Risk Free Rate of Return ) ) ]

For the information given in the question we have the following,

The Risk free rate of return = 3. 1%

In order to find the Jensen’s alpha we have to first get the following from the information given in the question :

1. Portfolio Return

2. Portfolio Beta

3.Market Rate of Return

Thus,

(A)Calculation of Portfolio Return :

The formula for calculation of Portfolio Return is  given as:

E(RP) = ( RA * WA )+ ( RB * WB )

Where

E(RP) = Portfolio Return

RA = Average Return of Portfolio A ; WA = Weight of Investment in Portfolio A

RB = Average Return of Portfolio B ;  WB = Weight of Investment in Portfolio B

For the information given in the question we have the following:

RA = 18.9 %, WA = 45 % = 0.45, RB = 13.2 %,  WB = 55 % = 0.55

By applying the values in the formula we have

= ( 18.9 % * 0.45 ) + ( 13.2 % * 0.55 )

= 8.5050 % + 7.2600 % = 15.7650 %

(B). Calculation of Portfolio Beta:

Now,

The formula for calculating the Portfolio Beta is

ΒP = [ ( WA * βA ) + ( WB * βB ) ]

Where,

βP = Portfolio Beta

WA = Weight of Investment in Portfolio A = 45 % = 0.45 ; βA = Beta of Portfolio A = 1.92

WB = Weight of Investment in Portfolio B = 55 % = 0.55 ; βB = Beta of Portfolio B = 1.27

By Applying the above vales in the formula we have

= ( 0.45 * 1.92 )   + ( 0.55 * 1.27 )

= 0.8640 + 0.6985

= 1.5625

(C). Calculation of Market rate of return :

Now,

The Market Risk Premium = Market rate of return - Risk free rate

From the Information given in the Question we have

The Market Risk Premium = 6.8 %

Risk free rate = 3. 1 %

Market rate of return = To find

Then

By applying the above information in the Market Risk Premium formula we have

6.8 % = Market rate of Return - 3.1 %

Thus Market rate of return = 6.8 % + 3.1 % = 9.9 %

So,

From the following  information, we gave

Risk free rate of return = 3.1% ; Portfolio Return = 15.7650 %

The Portfolio Beta = 1.5625 ; Market Rate of Return = 9.9 %

Now

Applying the above values in the Jensen’s Alpha formula we have

The Jensen's alpha = Portfolio Return − [Risk Free Rate of Return + ( Portfolio Beta * (Market Rate of Return − Risk Free Rate of Return )) ]

= 15.7650 % - [ 3.1 % + ( 1.5625 * ( 9.9 % - 3.1 % ) ) ]

= 15.7650 % - [ 3.1 % + ( 1.5625 * 6.8 % ) ]                  

= 15.7650 % - [ 3.1 % + 10.6250 % ]

= 15.7650 % - 13.7250 %

= 2.0400 %

= 2.04 % ( when rounded off to two decimal places )

Therefore, the Jensen's alpha of a portfolio comprised of 45 percent portfolio A and 55 percent of portfolio B = 2.04 %

7 0
3 years ago
Geronimo files his tax return as a head of household for year 2017. if his taxable income is $72,000, what is his average tax ra
serious [3.7K]
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6 0
3 years ago
True or False: Capital controls are government-imposed barriers to foreign savers investing in domestic assets or to domestic sa
Archy [21]

Answer:

<h2>True </h2>

<h3>hope it helped you sorry if i don't have explanations</h3>
5 0
2 years ago
Nathan manages a website that sells bicycles. He's using a Google Ads Display campaign to drive purchases in that segment, and c
lana66690 [7]

Complete Question:

Nathan manages a website that sells bicycles. He's using a Google Ads Display campaign to drive purchases in that segment, and chooses In-Market audiences as his targeting option. What's the advantage In-Market audiences gives Nathan in reaching his marketing goals?

  1. Reaches users based on their lifestyles, interests, and passions.
  2. Shows ads to users based on a combination of declared and inferred data.
  3. Connects him with audiences most interested in what he has to offer.
  4. Finds users that are similar to an original remarketing list.

Answer:

The advantage In-Market audiences gives Nathan in reaching his marketing goals is Connects him with audiences most interested in what he has to offer.

Explanation:

The advantage of a target reach lies in Nathan's ability to connect him to the motorcycle sales on the website.

He will accelerate sales in that category with the Google Advertising Show plan.

With specific segments which identify users based on their demonstrated consumer behaviour and purpose, you can connect with people who are most interested in what you can give.

5 0
3 years ago
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