The correct answer is<em> A) It increases brand awareness in new markets, and C) It expands opportunities for competitors to reduce prices.
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Global Marketing is the process of implementing the marketing strategies of a company to adapt to the different scenarios of other countries and cultures. It keeps the esence of traditional Marketing: planning, creating, positioning, and promoting your services or products but in a changing global market that is in constant transformation.
Among the benefits of global marketing, we find:
It increases brand awareness in new markets. Adapt your products to new clients wants and needs. Using the internet as a tool so consumers can follow you on a daily-basis.
It expands opportunities for competitors to reduce prices. It reduces your costs and increases your savings. This can help you in competing around the globe.
You can have economies of scale by standardizing your production processes.
