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Bad White [126]
4 years ago
8

A product manager is eager to develop a new product idea. To gain approval to do so, the product manager orders the research tea

m to survey a small group of customers that have been briefed on the product concept already and who reacted favorably to it. This type of research effort is known as:_______
a. Sugging.
b. Advocacy research.
c. Product research.
d. Consumer research.
e. Focus group research.
Business
1 answer:
vladimir1956 [14]4 years ago
8 0

Answer:

The answer is b. Advocacy research

Explanation:

Advocacy research is carried out with the intention of providing evidence and arguments that can be used to support a particular cause or position.

You might be interested in
The Murdock Corporation reported the following balance sheet data for 2021 and 2020:
sveticcg [70]

Answer:

The Murdock Corporation

Statement of Cash Flows

For the year ended December 31, 2016

Operating Activities:

Net income                                             $68,000

Less:

Gain from sale of available-for-sale          6,300

Gain from sale of equipment                     1,900

Operating cash                                     $59,800

Working capital changes:

Accounts receivable                              -13,550

Inventory                                                -21,800

Prepaid insurance                                       680

Accounts payable                                -$74,130

Salaries payable                                     -6,300

Notes payable (current)                       -51,800

Net operating cash flows                 ($107,100)

Investing Activities:

Sale of Available-for-sale securities $84,800

Sale of Equipment                                 8,700

Purchase of new equipment           -163,000

Net investing cash flows                ($69,500)

Financing Activities:

Issue of 6% bonds payable           $218,000

Payment of cash dividends             -29,000

Net financing cash flows              $189,000

Net cash flows                                $12,400

Explanation:

a) Data and Calculations:

                                                              2021            2020       Change

Cash                                                  $97,355       $33,755    +$63,600

Available-for-sale debt securities

(not cash equivalents)                      24,500        103,000      -78,500

Accounts receivable                          98,000         84,450      +13,550

Inventory                                           183,000        161,200      +21,800

Prepaid insurance                                3,120           3,800            -680

Land, buildings, and equipment 1,286,000      1,143,000    +143,000

Accumulated depreciation           (628,000)    (590,000)

Total assets                               $1,063,975    $939,205    

Accounts payable                         $92,540     $166,670      -$74,130

Salaries payable                              27,200        33,500         -6,300

Notes payable (current)                   41,200       93,000        -51,800

Bonds payable                               218,000                 0     +218,000

Common stock                             300,000    300,000            0

Retained earnings                        385,035    346,035

Total liabilities and

 shareholders' equity             $1,063,975  $939,205

Additional Data:

1. Sale of Available-for-sale securities $84,800

Gain from sale of available-for-sale $6,300

2. Sale of Equipment $8,700

Gain from sale of equipment $1,900

3. Issue of 6% bonds payable $218,000

4. Purchase of new equipment $163,000

5. Payment of cash dividends $29,000

6. Net income $68,000

5 0
3 years ago
Blue Co. has a patent on a communication process. The company has amortized the patent on a straight-line basis since 2014, when
raketka [301]

Answer:

Appropriate patent amortization expense = $10 million

Explanation:

As per the data given in the question,

Annual amortization expense = Cost ÷ Time

= $36 ÷ 9

= $4 million

Year 2018 Amortization Expense 4 Years = $4 million × 4

= $16 million

Unamortized cost = $36 million - $16 million

= $20 million

Year 2018 Amortization expense 4 years = $20 million ÷ 2

= $10 million

7 0
3 years ago
Ursula Company's bookkeeper records revenue relating to a customer transaction.
LUCKY_DIMON [66]

Answer:

C. Provided goods or services to a customer.

Explanation:

Book keeping is the act of recording financial transactions of a business on a day to day basis. The purpose is to keep concise and up-to-date record of the financial transactions.

Book keeping helps in analyzing finances, assist in planning and aids better decision making.

When revenue is recorded relating to a customer's transaction, it means that the company involved has provided goods or services to a customer. The recorded transaction is a proof of services provided and evidence that the transaction passed through the company's records.

3 0
3 years ago
Kiera’s dog walking business is booming, and she is interested in expanding. In order to expand, her company needs more customer
Artemon [7]

Answer:

The correct answer to the following question will be "S​he enhanced her brand image".

Explanation:

  • Keira dramatically improved her brand reputation by getting ready a logo to promote her unquantifiable facility of various dog walking the dog. Designed to enhance the brand identity requires connecting with the clients regarding your brand as well as trying to make your provider or good extra attractive to the users. That is among the most powerful advertising moves.
  • Keira aims to grow its market here by generating more competition for its intangible growing organization. For all of this she chooses to help improve her brand value so that she can get so many requirements for her provider as well as make higher revenue.

So that the above is the right answer.

3 0
4 years ago
Assume that hiring a manager of operations was a good idea. What leadership style would have been more effective in this positio
blagie [28]

The authoritarian Leadership style would have been more effective in this position.

What is Authoritarian Leadership?

  • An authoritarian leadership style is shown when a leader prescribes policies and procedures, determines what goals must be met, and commands and controls all actions with little meaningful input from subordinates.
  • Such a leader has complete control over the team, allowing for little individuality inside the group.
  • The group is supposed to accomplish the work under very strict supervision, while the leader has limitless authority.
  • The replies of subordinates following directives are either penalized or rewarded.

Assume that hiring a manager of operations was a good idea.

Therefore, the authoritarian Leadership style would have been more effective in this position.

Know more about authoritarian Leadership here:

brainly.com/question/26909351

#SPJ4

7 0
2 years ago
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